Content designer, project manager, author, editor, marketer, and communications professional with decades of experience working with gaming and high-tech audiences. In addition to managing complex game launch executions with multiple stakeholders on a multi-billion-dollar digital store, I've written books, feature articles and tutorials for consumer and tech magazines, documentation, and UX textExpertise: * Customer connection: With extensive experience in technology media, UX design, and web and console content management, I have deep insight into tech and gaming customer desires and trends. * Communication: I write about technology in an accessible and entertaining tone for a general audience, and I can also document technical material clearly for experts and create executive summaries and proposals for senior leadership. * Project Management: Having driven multiple product launches and updates on a daily basis for the Microsoft Store while helping both internal and external stakeholders achieve their goals, I'm adept at keeping complex projects on schedule, identifying and managing risks, and keeping involved parties informed. * Experimentation and Data Analysis: My team and I drove a multi-billion-dollar digital gaming business's growth to supplant physical game sales, and these changes were driven through innovative merchandising programs built off experiments I designed and extensive analysis of web and console metrics. * Storytelling: Much of my success is built on communication, and I've written everything from a mock feature article that helped get the greenlight for the New Xbox Experience UX redesign to profiles of coworkers for internal newsletters as part of Microsoft's diversity initiative. I'm adept at targeting communication to audiences including senior executives, partner companies, and both casual and heavily engaged customers. * Video and Trade Show Content: I helped launch Inside Xbox, the first regularly scheduled original streaming video programming on a game console, and spent three years as cohost of the 1M+ viewer weekly Insider Moves tips show. I've hosted trade show presentations, and I'm comfortable with both formal demos and improvised shows. I managed web and Xbox console presentation of Microsoft's E3 content for over a decade.