Founder
The Denver Cupcake Truck
Greater Denver Area
•Designed and launched one of Denver's most beloved food trucks•Created media strategies that took Denver-based social media by surprise•Paved the way for social media-driven food trucks and services in the Denver Metro Area •Found creative ways to interact with customers/fans via savvy marketing tactics and varied media outlets to include an organic attraction to print, radio, and TV media•Conducted market research and developed a successful and well-thought-out business plan•Experienced in Project Management, acted as General Contractor for site planning, construction, and development•Oversaw HR, recipe design/menu Design, recipe development, marketing/social media presence, and graphic materials•Handled all aspects of the business, including design, strategic planning, operations, PR, inventory management, vendor relations, budgeting, and cost analysis•Coordinated community engagement and public speaking opportunities on local and national television, radio, and at conferences•Provided staff development, including offering internships, training, coaching, and mentoring•Supervised staff, conducted product sourcing•Designed and implemented company-wide processes and systems•Established and enforced company-wide safety standards and procedures