I worked on improving the product and visual style by implementing solutions based on user research and A/B testing. These changes led to increased key performance indicators and contributed to the growth of the product.Developed design systems and guidelines, which optimized workflows, reduced time spent on routine tasks, and improved team efficiency.Conducted design workshops and mentored junior specialists, which accelerated the adaptation of new team members and improved the overall quality of the team's work. My efforts in this area helped build a strong and cohesive team capable of quickly responding to changes and boosting productivity.

I focused on creating interfaces and enhancing UX for eCommerce platforms. My projects included developing an online store for the major Ukrainian retailer Foxtrot and working on an auction platform for antique sales. In my work, I paid special attention to analyzing user behavior, designing conversion-oriented interfaces, and integrating user-friendly and modern UX solutions.

Worked as a UI/UX designer, creating user-friendly interfaces and solutions for startups and existing projects, including Fitr and Chapp. Defined optimal solutions for clients through analysis of their business models and application of the value proposition canvas tool. My responsibilities included creating user personas, mind maps, user flows, prototyping, and designing web and mobile interfaces. Additionally, I conducted workshops for colleagues to enhance team collaboration and knowledge sharing.

Worked as a UX/UI Designer with extensive experience in eCommerce. Developed interfaces for online stores and mobile applications (iOS/Android), tailored to the specific needs and objectives of each client. Led comprehensive branding projects, creating graphics, logos, brand guidelines, and promotional materials. Focused on crafting solutions that combine usability, visual appeal, and functionality, helping brands stand out and build meaningful connections with their audiences.