With full autonomy from owner and CEO, retain and develop top talent for executing daily priorities, brand strategy, and long-term marketing campaigns. Create, implement, and oversee continuous execution of the entire marketing strategy, including campaigns, events, digital marketing, PR, and guest communications.• Successfully implemented a contextual remarketing campaign to increase online bookings by 30% within one month. • Launch successful hyperlocal campaign with area restaurants and small businesses with co-branding packages for guests.• Implement CRM to streamline business activities and efficiency.

Lead, direct, and develop team of 8 account managers in direct selling of product line and execution of marketing plans to maximize account and market sales and profitability Managed volume and gross profit for the distribution of bottle, can and fountain products in 60 national accounts across 3 states.Consistently exceed quarterly volume and gross profit goals.• Achieved Honest Tea All-District Team with +20% over PY through Q3.• Awarded Top “Toast Monster” (Monster Energy) award for excellence in professional speaking.• Awarded “Monster Man” award for top sales over PY (+243%) thru Q3 2017 (Monster Energy).• Negotiate annual customer contracts including price and marketing elements.Due to company reorganization, my position was eliminated Q4 2017.

Accountable for managing, motivating, and developing a frontline sales team of 15 TSMs covering 1100 independent and national accounts across AR, MS, & TN.• Conduct ‘work- withs/ route rides’ with frontline employees to develop their selling and customer service skills• Work proactively with customers to understand business needs and develop strong relationships• Maintain process improvement to further enhance productivity of PepsiCo’s selling and delivery model• Collaborate with cross-functional team members to ensure orders are submitted, delivered and merchandised according to plan• Activate local and national marketplace initiatives and promotions to build brand development and maximize brand performance• Set productivity and service targets and ensure proper resource allocation between accounts

Responsible for consistently and effectively marketing and representing Asacol with 
Asacol® HD (mesalamine) Delayed-Release Tablets; educating gastroenterologists, colorectal surgeons, pediatricians, internists and primary care physicians; increasing prescription growth and market share in 3 states (major metro areas: Memphis, TN and Little Rock, AR) with more than 250 health care providers through influencing prescriber habits; achieving weekly, tri-annual and annual market share and new prescription growth objectives; holding 8 or more medical education programs per month both independently and with speakers/opinion leaders and succeeding at an ambitious 12+ call-per-day schedule. • 1 of only 5 Top Reps selected to represent the GI division at the annual management meeting in Puerto Rico for outstanding sales success in 2012.• Achieved 50% market share for Asacol Franchise within one trimester (2012.)• Increased Asacol HD share from 11.1 to 21.7% within 6 months of hire.• #1 out of 91 for call reach and frequency (within 6 mo. of hire- to present)• Created Physician Reach & Frequency tracking system; Regional Director implemented nationwide.• Achieved 15% Delzicol market share in first month of product launch. (April 2013)• Top 3% (3 of 90) T3 2012 franchise prescription share and growth.• Top 13% (12 of 91) T2 2012 franchise prescription share and growth.• Top 10% (9 of 91) T1 2012 franchise prescription share and growth.• #1 of 91 for Asacol prescription share and growth (January/February 2012)• Trained/developed influential physician advocates for product lines, including top gastroenterology practices and recruiting top physicians as regional speakers.• Converted #1 MKT volume physician from 0% Asacol share to 89%, represents ~34% of total market volume. • Actively complete weekly preceptorships with GI’s and Colorectal surgeons, viewing live procedures and follow-up in both hospital and clinical settings.

Manage 225+ direct accounts in designated territory servicing Philip Morris USA, U.S. Smokeless Tobacco, and John Middleton Company. • Awarded Top Sales Manager of the Year in 2009 and 2010. (Southwest Region)• Ranked #1 of 155 Louisiana Sales Managers in 2010 for all of the following:o 100% New Customer contract attainmento 99% New Brand Distribution (aggregated over 46 new brand launches)o 98% Signed Cigarette Volume• Responsible for launch and sales growth of 46 new product lines.• Grew territory volume by 33% increasing territory revenue to $13 million• 1 of 4 selected within Southwest Region to research & present quarterly business analysis and action plans to senior management.• Demonstrate industry leading understanding and knowledge as category expert. • Provided superior customer service through financial acumen and superior execution.• Created and implemented unit processes to increase new brand launch (presence and volume) performance.• Served as a national and regional Key Account Manager for Circle K Gulf Coast and Dixie Mart, Inc. in 2010.• Promoted to Unit Sales Manager prior to relocating to Memphis, TN in 2011.