As the Head Stylist and Assistant Creative Director at Seventy7 Magazine, I play a pivotal role in shaping the visual and creative direction of our publication. My dual roles involve leading the styling team and collaborating on the overall creative vision to produce captivating and trendsetting content.In my capacity as Head Stylist, I am responsible for curating and executing fashion-forward styling for editorial shoots, ensuring each piece aligns with the magazine’s aesthetic and editorial standards. My key responsibilities include:- Editorial Styling: Conceptualizing and styling looks for editorial spreads, cover shoots, and fashion features, working closely with photographers, models, and makeup artists.- Trend Analysis: Staying ahead of fashion trends and industry movements to bring fresh and innovative styling ideas to each project.- Wardrobe Coordination: Sourcing, organizing, and managing clothing, accessories, and props for photo shoots, ensuring each element complements the creative vision.- Team Leadership: Leading a team of stylists, providing guidance and feedback to ensure high-quality and cohesive styling across all editorial content.

As Assistant Creative Director, I collaborate with the creative director and editorial team to develop and implement the magazine’s artistic vision. My responsibilities include:- Creative Collaboration: Working alongside the creative director to brainstorm and develop concepts for editorial content, cover designs, and special features.- Visual Direction: Contributing to the overall visual direction of the magazine, ensuring a consistent and captivating aesthetic throughout each issue.- Project Management: Coordinating and overseeing the execution of creative projects, from initial concept to final production, ensuring deadlines and quality standards are met.- Cross-Departmental Collaboration: Liaising with various departments, including photography, design, and marketing, to ensure cohesive and impactful visual storytelling.My expertise in fashion and commitment to elevating creative standards drive my contributions to Seventy7 Magazine’s compelling visual storytelling and editorial excellence.

As a Visual Merchandiser at Ambassador Retail, I bring a creative and strategic approach to enhancing the aesthetic appeal and commercial impact of retail spaces. My role involves designing and implementing visually captivating displays that not only attract and engage customers but also drive sales and reinforce brand identity.Key Responsibilities:- Visual Display Design: Create innovative and eye-catching displays for windows, in-store presentations, and special promotions, aligning with the latest fashion trends and brand guidelines.- Space Planning: Optimize store layout and product placement to maximize space utilization and customer flow, ensuring an intuitive and enjoyable shopping experience.- Merchandising Strategy: Develop and execute merchandising strategies that highlight key products, seasonal collections, and promotional campaigns, effectively communicating the brand’s story.- Collaboration: Work closely with store managers and employees to ensure visual merchandising efforts align with sales goals and marketing initiatives.- Market Research: Stay updated on industry trends, competitor activities, and consumer preferences to continuously refine and innovate visual merchandising techniques.- Training and Development: Mentor and train store staff on visual merchandising standards and best practices to maintain a consistent and appealing store environment.I have had the privilege of working with esteemed retailers such as Bloomingdale’s, Neiman Marcus, Saks Fifth Avenue, and Nordstrom, merchandising top brands including Joe’s, Le Specs, AIRE, HUDSON, and QUAY. My passion for fashion, keen eye for detail, and ability to translate brand values into compelling visual displays have consistently contributed to increased customer engagement and sales performance.

My journey in visual merchandising began in a stock position, where I quickly demonstrated my passion for fashion and strong work ethic. Within three months, I communicated my career goals to my managers, who recognized my potential and dedication.Initially appointed as the Shoe Visual Merchandiser, I was responsible for the entire shoe department, overseeing both the visual presentation and stock management. My key responsibilities included:- Visual Displays: Designing and implementing engaging and attractive shoe displays to enhance customer experience and drive sales.- Stock Management: Ensuring efficient stock management practices, including inventory control, product replenishment, and organization of the stockroom.- Floor Management: Maintaining a well-organized and visually appealing sales floor, optimizing product placement to maximize customer engagement.After a successful year in the shoe department, I was promoted to Clothing Visual Merchandiser. In this role, I extended my expertise to the entire clothing section, with responsibilities such as:- Visual Presentation: Creating cohesive and trend-driven visual displays for clothing collections, aligning with the brand’s aesthetic and seasonal themes.- Merchandising Strategies: Developing and executing merchandising strategies to highlight key pieces, drive customer interest, and increase sales.- Collaboration: Working closely with store managers and the visual merchandising team to ensure consistent and high-quality visual standards across the store.- Customer Engagement: Enhancing the shopping experience through thoughtful visual storytelling and strategic product placement.Throughout my tenure, I have consistently demonstrated my ability to translate fashion trends into compelling visual displays that enhance the customer experience and contribute to the store’s overall success.

I served as a Wireless Sales Representative at MarketSource, stationed at Target stores, where I specialized in selling mobile phones and accessories. My role involved providing personalized customer service, demonstrating product features, and assisting customers in selecting the right devices and plans to meet their needs.Key Responsibilities:- Customer Engagement: Engaged customers proactively to understand their preferences and recommend suitable mobile solutions.- Product Knowledge: Maintained up-to-date knowledge of the latest mobile technology, including features, specifications, and pricing, to effectively educate and advise customers.- Technical Troubleshooting: Demonstrated proficiency in troubleshooting technical issues related to mobile devices, ensuring customers received prompt and effective solutions.- Sales Performance: Achieved and exceeded sales targets through effective product demonstrations, upselling accessories, and promoting service plans.- Relationship Building: Built strong customer relationships through attentive service and follow-up to ensure customer satisfaction and loyalty.- Team Collaboration: Worked closely with Target store staff and MarketSource team members to coordinate promotions, resolve customer inquiries, and ensure a seamless shopping experience.My experience at MarketSource equipped me with strong sales skills, technical troubleshooting abilities, and a customer-focused approach that contributed to achieving sales goals and enhancing the overall customer experience at Target.