As a part-time Content Manager at Nice Touch, I specialize in content creation and optimization to enhance organic traffic and user engagement for our client, Ripple (XRP). My key responsibilities include copywriting, editing, and optimizing content to boost brand awareness for Ripple’s new Learning Portal.

• Led efforts to maximize the use and effectiveness of Sage Intacct’s website, with a focus on the resource center, blog, and glossary of terms pages.• Acted as the liaison between the Web marketing team, product managers, and creative team to ensure content adhered to brand messaging standards.• Played a key role in assisting with a full site migration, as well as the launch of the Subscription and SaaS Vertical industry page on Sage.com (sage.com/en-us/industry/subscription-saas).

Managed Qumulo’s integrated marketing, communications and brand efforts for key cross-functional initiatives. Developed and executed strategic content, from marketing plans to blog posts and content syndication for digital demand/lead gen programs.• Developed and executed strategic content for key cross-functional initiatives, resulting in a 110% increase in unique site visits (YoY).• Project managed customer-centric campaigns in collaboration with leadership, stakeholders, and external agencies.• Led data analysis and reporting function for the Brand & Comms team.

I managed Lighter Capital's content production and strategy, where I led a team of contractors (copywriters, content, and SEO agencies) and coordinated with in-house subject matter experts (SMEs) to produce, execute, and optimize various editorial and content marketing initiatives. These included:• Executed and optimized engagement across multiple marketing channels including display, organic search, social media and events• Produced long and short-form branded content including white papers, customer case studies, blog posts, emails, digital advertisement and web content• Project managed various campaigns including collaborating with internal stakeholders and vendors to drive campaign success• Utilized Lighter Capital's network of over 250 entrepreneurs they have funded and proprietary data from the performance of these companies to drive insights and create unique content and campaigns around them• Managed the editorial calendar• Created and tracked content goals; developed success metrics

Managed Intego’s content/product marketing initiatives. Oversaw the content production team, acting as Editor for The Mac Security Blog. Led a team of in-house subject matter experts, computer security freelancers to produce, execute, and optimize various editorial and content marketing initiatives. Played a key role in the launch of the Intego Mac Podcast (podcast.intego.com).• Executed and optimized visitor engagement and conversions across multiple marketing channels including affiliate, display, organic search, and social media, resulting in 110% increase in web traffic (YoY) and a 20% increase in affiliate conversions.• Launched and produced Intego’s by-weekly email newsletter, email drip and ad-hoc campaigns, resulting in a 100% increase in revenue generated per email.

I started the online marketing firm TripleSay Marketing to explore the marketing field, focusing on growth and development in following areas: • Search engine optimization (SEO) • Social media management • Affiliate marketing My first client was Intego, a leader in Mac security software. Intego was starting a new marketing team to focus on expanding their online presence. I eventually joined Intego as a full-time employee.

Contractor position via Pentad Solutions. • Engaged with Operations on high priority Windows Live incidents, and provide awareness communications to vendors and customers.• Effective verbal/written technical skills communicating with premier partners, vendors, service operations centers and various Microsoft groups via electronic correspondence or telephone.• Worked with outsource vendors to provide intensive coaching, training and mentoring through QTRIP evaluations and observed performance. • Experience creating new processes for optimal use of resources. • Participated in 24x7 support coverage schedule providing timely, reliable and high-quality responses. • Developed analytical, problem solving and technical writing skills, customer service and support skills.• Collaborated effectively with various Microsoft groups to drive resolution.

Acquired as part of Cisco's acquisition of Pure Networks, Inc.

Pure Networks is a networking software company, creator of the award-winning product, Network Magic.Pure Networks, Inc. has been acquired by Cisco Systems.

Experticity Inc. is a software and technology services company, and is the pioneer of live on-screen expert staffing technologies.

I am a combat veteran of Operation Iraqi Freedom (Iraq, 2003) and served with the 6th Engineer Support Battalion, 1st Marine Division, United States Marine Corps. Honored with the Presidential Unit Citation Award and the Sea Service Deployment Medal.