Director Of Sales And Marketing
CurrentAs the Director of Education at Soma+IQ Breathwork, I lead the development and execution of our education-based sales strategy and processes. My role involves creating comprehensive educational programs, implementing strategic processes for cold outreach, and driving significant growth within the company through a focus on education and sales.Educational Impact: I created tailored sales processes and educational content for mental health professionals and holistic practitioners, enhancing their understanding and application of breathwork techniques.Revenue Growth: Within my first year, I produced over a million dollars in direct sales revenue, contributing significantly to the company's financial success. I also developed the a new cold outreach model for the company using AI-based softwareSystem Implementation: I built a custom CRM system with data analytics capabilities, which has been instrumental in informing and optimizing our future marketing efforts.Strategic Collaboration: Collaborated and led the marketing department to create messaging and campaigns that resonate with our target audience, driving engagement and commitment.