Derek Geryol Email & Phone Number

Chicago, IL, US

San Francisco, CA, US

Palo Alto, California, US

• M&C Saatchi Mobile is the leading full service mobile marketing agency. M&C Saatchi Mobile's mission is simple: to help brands engage with their customers using creative mobile solutions.
• Co-created and manage the agency’s first App Store Optimization department, developing ASO into a global service offering.
• Prospect and secure new ASO clients, including start up organizations and fortune 500 companies
• Oversee all aspects of the department: such as account management, finance, strategy, reporting, and optimization.
• Plan and execute data-driven A/B testing frameworks leading to average increases in conversion rates between 15 – 30%.
• Provide updates and reports on the health of the business to the VP of Americas on a weekly basis.

• Collaborated with VP of Americas, VP of Strategy, and cross-disciplinary teams to successfully pitch C-level executives and secure new clients from start-up organizations to fortune 500 companies
• Supported VP of Americas grow the existing partnerships into multi-million dollar accounts
• Served as the primary point of contact between new accounts and agency finance, media, strategy, and creative teams.

San Francisco, CA, US

• Manage small meetings sales for corporate, pharmaceutical, government, and specialty markets at the property ranked #1 in sales production in the Western region.
• Manage and train a team of three assistants at the Hyatt property ranked #1 in sales production in the Western region
• YTD production at 126% of target by winning over 90 sales contracts, accounting for over $1.1 million by Q4 2012
• Consistent record of exceeding sales goals by an average of 125% of target per Quarter in a competitive urban market
• Strengthen existing relationships by conducting sales calls, analyzing client needs, and presenting effective solutions
• Negotiate and close sales contracts by generating detailed solutions that align with both client and ownership goals

Irvine, California, US

• Responsible for managing group sales and events for Hyatt Regency Irvine. Territory includes both national and non-national accounts in corporate, specialty, and govornment markets.
• Finished at over 146% of 2011 target by building market share and managing new and existing accounts
• Booked over 200 group meetings from May to December 2010, accounting for over $700,000 of revenue
• Acquired over 30 new accounts in the first year by prospecting and developing relationships with key clients
• Negotiated with executive-level decision makers, increasing repeat business by utilizing consultative sales techniques
• Efficiently responded to RFP’s, assessed and qualified prospective clients resulting in high contract close rate

Chicago, IL, US

• Managed the prospecting and acquisition of new accounts for two major luxury hotels with a book of over 60 clients generating more than $2 million annually with an emphasis on growing market share.
• Achieved 117% of annual sales goal in highly competitive market by creating and executing client specific promotions
• Generated over $2 million annually by growing relationships and shifting market share from competitors
• Promoted up to Sales Manager within first three months of seven-month corporate management training program
• Created, produced, and delivered PowerPoint presentations that demonstrated Hyatt competitive financial and service advantages to key executives on select brands influencing them to name Hyatt Hotels as their preferred.

International Studies, International Economics

Education record