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Bred in the days of the mainframe, today I am a cloud convert and Salesforce Jedi. Until 2010 I was very cynical about the whole cloudy thing. Then I headed a project to select and implement a new CRM system for CQS (now Caseware Africa) and discovered Salesforce and gained a whole new perspective on software. I was so taken by the potential of the world's leading platform as a service that I decided to start a new business in 2014. The result is CloudSmiths, a Salesforce Reseller and Platinum Consulting Partner and Africa's leading Salesforce partner with over 300 clients and more than 80 staff. And its still growing fast.My latest venture is SparkSmiths, a Salesforce ISV that develops apps for the Salesforce platform. Our flagship product is an event management app, EventSpark.My 30 year career including 25 years experience in information technology and 10 in executive business management has equipped me with a broad range of skills, particularly on the topics of business strategy, sales and marketing, innovation, IT alignment, people leadership and motivation.I am an out of the box thinker, who is passionate about everything I undertake. As a self-starter and motivator, I am inspired by challenge and driven to succeed. I am an accomplished public speaker, strategic thinker and dynamic facilitator, and assist companies in understanding the business implications and opportunities made possible and enabled by people and technology - some call that Digital Transformation. Oh, and I still write code. When they have tough technical problems my team turns to me to soundboard and to help them trouble shoot.
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Chief Technology OfficerSparksmiths Mar 2019 - PresentJohannesburg, Gauteng, ZaI am co-founder and CTO of SparkSmiths. We develop apps for the Salesforce platform. Our flagship app is EventSpark, an event registration solution for inhouse event managers working corporates and non-profits. -
Salesforce JediCloudsmiths | Salesforce Partner & Reseller Mar 2021 - PresentJohannesburg, Gauteng, Za -
The Driving ForceCloudsmiths | Salesforce Partner & Reseller Jan 2014 - Feb 2021Johannesburg, Gauteng, ZaI am the founder and driving force behind CloudSmiths, a Platinum Salesforce Partner and Reseller. In Oct 2014 Vistar (my business) merged with a small, but longstanding business, SFD, and became CloudSmiths. In Nov 2015 CloudSmiths acquired Ideas Incorporated and become the largest Salesforce partner in Africa.Our team members have decades of combined experience with Salesforce and hundreds of successful projects under our belts.We do the basics (rapid implementation of the SalesCloud and ServiceCloud functionality), but our forte is deep customisation and custom application development using the Force.com platform. Force.com is rated by Gartner as the world's leading Enterprise Platform as a Service (ePAAS) solution.CloudSmiths is an associate of the DTH Group of companies (www.dth.co.za) allowing us to take on much larger and complicated projects than we could alone. -
DirectorIdeas Incorporated Dec 2015 - Mar 2021Hyde Park, Gauteng, ZaIdeas Incorporated is merging with CloudSmiths to form the largest Salesforce specialist consulting business in Africa. -
Chairman (Non-Exec)Indigocube 2010 - Mar 2019Broadacres, Gauteng, ZaOther than the traditional role of chairing the board and championing corporate governance at Indigo I believe that I add significant value to the strategic thinking and direction. -
Chairman (Non-Exec)Cycan Jan 2004 - Jun 2014Sandton, Gauteng, ZaI was responsible for facilitating the strategic planning process at Cycan and chairing the board in a non-executive capacity.Cycan has carefully constructed a cohesive set of services, and solutions to assist companies in assembling the best possible leadership that it can optimally develop and leverage. These include Executive Search and Headhunting, Executing Coaching and Business Transformation Consulting. -
Group Executive, Cio, Salesforce.Com ChampionCqs Technology Holdings Oct 2009 - Dec 2013Johannesburg, Gauteng, ZaIn my time at CQS I discovered the true power of cloud computing and ended up the champion of a multi-year project to implement Salesforce.com as the core system for most of the company's business processes, including marketing, sales, customer service, billing, collections and numerous internal processes.My general responsibilities included IT, group marketing, legal matters, business leadership and special projects. Established in the early nineties, CQS Technology Holdings is one of South Africa's leading software houses specialising in the design, development and deployment of software products and the provision of professional services for the audit, risk management, financial services and corporate performance management markets. -
StrategistLifeworld Mar 2004 - Aug 2012ZaI am responsible for strategy and assist with new business development at LifeWorld and also provide strategy consulting to LifeWorld's clients.LifeWorld is dedicated to devising and managing customer and employee relationship management strategies, for a select range of clients and industries. Its knowledge of life stages and events coupled with expertise in the communications and marketing industry enables us to create unique solutions which may be used by our clients to attract, acquire and retain profitable customers, and effective employees. -
OwnerVistar Jan 2004 - Jul 2011ZaI am one of five partners in Vistar, a business accelerator. Vistar was originally founded by me in January 2004. -
Managing DirectorDynamic Technology Holdings Oct 2008 - Feb 2010Helped build a great business with a focus on corporate activity - BEE deal, restructure, listing, delisting, MBO, ... Learned a lot about corporate activity and got the "Been There, Done That" listed company t-shirt.Dynamic Technology Holdings (JSE:DTH) is a listed group of businesses specialising in application software. The group’s core focus is providing tailor-made solutions to fit the specific needs of our clients. We typically use a blend of existing and custom built software and components. We offer solutions based on both Microsoft .Net™ and Java™ development platforms. DTH also provides specialist skills and professional services across the entire software development lifecycle. The group employs in excess of 140 staff and operates out of Gauteng and Cape Town in South Africa
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Non-Exec DirectorDynamic Technology Holdings Jul 2007 - Sep 2008I was reponsible for the listing of DVT on the AltX of the JSE, after which I left my operational role and became a non-executive director with a portfolio including mergers and acquisitions. The group was subsequently renamed to Dynamic Technology Holdings (JSE:DTH)
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Managing DirectorDvt Gauteng Jan 2004 - Jun 2007Johannesburg, Gp, ZaI run the Johannesburg based operating subsidiary of DVT. DVT delivers critical business systems to organisations by converting commercial ideas into process, system and software solutions. By combining the disciplines of project management, business analysis and software development, the company approaches each assignment with a focus on its unique requirements. Taking a shared-risk approach, DVT offers a fixed-price fee structure. This enables clients to eliminate the normal risks associated with complex systems development. DVT is MetaStorm Partner and a VAR for Solutional.DVT has offices in the Cape and Gauteng. -
Managing DirectorSoftware Futures Apr 1997 - Sep 2003From a 1 man team in 1997 to over 500 people by 2002. What a ride. We worked hard, played hard and built some pretty damn cool software along the way.I am not alone in thinking that this was the Best Company to Work For.
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Product ManagerIbm South Africa 1995 - 1997Armonk, New York, Ny, UsPromoted and sold 4th generation CASE tools - that were supposed to replaced programmers. Hee Hee ! -
Technical ArchitectSanlam 1988 - 1995ZaPioneered object oriented programming at Sanlam (and probably South Africa) using first our own pre-compiler for C and the early versions of C++. 20 years on and some of my code may still be running at Sanlam...
Derek Hughes Skills
Derek Hughes Education Details
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University Of Cape TownInformation Technology -
University Of South Africa/Universiteit Van Suid-AfrikaComputer Science -
University Of Cape TownElectrical Engineering
Frequently Asked Questions about Derek Hughes
What company does Derek Hughes work for?
Derek Hughes works for Sparksmiths
What is Derek Hughes's role at the current company?
Derek Hughes's current role is Salesforce Jedi and CTO at SparkSmiths.
What is Derek Hughes's email address?
Derek Hughes's email address is de****@****r.co.za
What is Derek Hughes's direct phone number?
Derek Hughes's direct phone number is +271175*****
What schools did Derek Hughes attend?
Derek Hughes attended University Of Cape Town, University Of South Africa/universiteit Van Suid-Afrika, University Of Cape Town.
What are some of Derek Hughes's interests?
Derek Hughes has interest in Leadership, Good Food, Technical Diving, Cave Diving, Technology, Rock Climbing, Scuba Diving, Reading, Motivation, Movies.
What skills is Derek Hughes known for?
Derek Hughes has skills like Strategy, Business Analysis, Management, Leadership, Management Consulting, Strategic Planning, Business Process, Business Intelligence, Sales, Consulting, Entrepreneurship, Crm.
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