Derek Lo work email
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Derek Lo personal email
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Derek Lo phone numbers
After spending the earlier years of my career producing and managing global advertising campaigns and Super Bowl commercials, I co-founded Lo & Sons, a premiere digitally native and direct-to-consumer brand in the travel bag and accessories space. Then for almost 15 yrs, I helped build a family owned self-funded company into a globally recognized brand and profitable business with over $100 million in lifetime sales and hundreds of thousands of customers. My experiences have provided me with a unique balance of "big picture" leadership/management experience, but plenty of hands-on "in the weeds" experience in a wide range of functional areas - creative direction, financial operations, marketing/branding, supply chain logistics, product development/design, merchandising/planning, internal ops, and graphic design.
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CeoLo & Sons Jul 2024 - PresentBrooklyn, New York, Us -
PresidentLo & Sons Dec 2022 - Jul 2024Brooklyn, New York, Us -
Chief Marketing OfficerLo & Sons Dec 2010 - Dec 2022Brooklyn, New York, Us -
Account SupervisorAnomaly Sep 2008 - Dec 2009New York, Ny, UsManaged the development and execution of marketing campaigns and initiatives for the iconic shoe company Converse. Included everything from producing events, outdoor advertising, TV commercials, and online display / microsites / search advertising. -
Account ManagerBerlin Cameron Sep 2007 - Sep 2008New York, Ny, UsManaged the production and execution of the first large scale national TV campaign for Vitamin Water, which included their first Superbowl commercial (featuring Shaq). Also worked on integrated marketing campaigns for clients like Sony, Boost Mobile, and Travel Lodge hotels. -
Account ExecutiveRenegade, Llc Nov 2006 - Aug 2007New York, New York, UsHelped develop new brand positioning for a global management and technology consulting firm. Produced high impact event tactics to help launch their new brand strategy. Also produced omni-channel interactive and print marketing campaigns for their public sector consulting services. -
Assistant Account ExecutiveOgilvy Jan 2005 - Oct 2006New York, Ny, UsWorked on the development and execution of global advertising campaigns, most specifically the award winning Dove "Campaign For Real Beauty". -
InternOgilvy Jun 2004 - Dec 2004New York, Ny, Us
Derek Lo Skills
Derek Lo Education Details
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University Of Illinois Urbana-ChampaignBusiness (Concentration In Marketing)
Frequently Asked Questions about Derek Lo
What company does Derek Lo work for?
Derek Lo works for Lo & Sons
What is Derek Lo's role at the current company?
Derek Lo's current role is Co-Founder / CEO of Lo & Sons.
What is Derek Lo's email address?
Derek Lo's email address is de****@****ail.com
What is Derek Lo's direct phone number?
Derek Lo's direct phone number is +164645*****
What schools did Derek Lo attend?
Derek Lo attended University Of Illinois Urbana-Champaign.
What skills is Derek Lo known for?
Derek Lo has skills like Advertising, Marketing, Social Media, Strategy, Integrated Marketing, Strategic Planning, Digital Marketing, Strategic Communications, Business Development, Digital Media, Brand Management, Public Relations.
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