Derek Maclellan Email & Phone Number

Seattle, Washington, United States

Develop design work through a holistic design approach to meet the needs of each project, concentrating on research, design, and strategy to create and build successful, forward-thinking creative.• Identify client and project needs to develop well-researched creative work• Create strong concepts, articulating a design point of view• Brand development with design integration: Apply research, critical thinking, discussion, and critique to explore new directions in design projects• Work collaboratively with the team to ensure a balanced workload• Ensure brand consistency and high design standards across all platforms to promote uniformity• Provide production-ready files based on established formats and routines• Stay up to date on emerging technologies to refine, improve, and document our processes• Participate in internal creative sessions• UI/UX dedicated client work for PNC Bank

Raleigh, North Carolina, United States

Works directly with clients to develop innovative work in visual, web and motion design. Effectively manages and develops designs from concept to completion. Clients include:• Threepost• Northstream Consulting • Bell, Young & Moore, PLLC Law Firm• Cisco Systems | Capabilities Innovation team

Raleigh-Durham, North Carolina Area

Responsible for timely production of marketing collateral in support of new product launches, thought leadership and advertising programs. Focus of work includes visual development for digital media, print collateral, motion graphics, advertising campaigns, email marketing, case studies, videos and presentations. Produce marketing materials in all media both independently and collaboratively with the use of internal and external resources.• Work closely with marketing leadership to understand marketing needs, target audience, industry trends and channel/product specific messaging• Production of digital assets for print, web, email, motion, social media, advertising and thought leadership• Create social-specific copy, gifs, high impact imagery, short videos, animations and infographics• Work with copywriter to develop visuals for all content (email, web, print, motion, social, advertising, thought leadership, SEO)• Assist in management of creative agencies of record (advertising, photography, video) and corresponding creative projects• Produce and edit HTML email template designs to be compatible with various email clients• Help maintain and enforce brand style guide across all published content

Raleigh-Durham, North Carolina Area

Lead and direct creative presence of ADAMA USA through material creation and management of external agencies, ensuring consistency and alignment within the local and global organization for promotion of brand essence. • Serve as the strategic lead and primary contact for all things visual and creative• Enforce brand standards and guidelines establishing new standards for unprecedented projects• Ideate and execute design initiatives from concept through completion• Manage widely diversified project types and scope• Create various sales and support tools (sell sheets, product guides, print and digital ads, email)• Manage external agency project production• Liaise with internal clients to develop innovative and dynamic projects in print, web and motion • Organized and lead the design internship program

Raleigh-Durham, North Carolina Area

Collaborated with creative director and design team on web, print, motion, photography and film projects. Participated in production and development of design work with key clients, meeting all deadlines and requirements.• Executed designs following all workflow and project management conventions• Coordinated with outside services and printers to ensure project completion and quality• Developed process documentation for internal business functions and client meetings• Lead and organized photo and film shoots for client design campaigns

Boone, Nc

• Collaborated with management to develop presentations for employees • Reorganized and designed company advertising, packaging and other promotional print material• Created new internal print documents

Masters In Art & Design (M.A.D.), Media Arts, Design & Technology

Bachelor Of Fine Arts (B.F.A.), Graphic Design, Business Minor