Derek Wolff Email & Phone Number

Chapel Hill, Nc, Us

Westminster, Colorado, Us

Westminster, Colorado, Us

Westminster, Colorado, Us

San Francisco, California, Us

Visual Analytics and Internal Reporting | Internal Audit• Produce automated reporting solutions in Tableau for audit-focused audiences spanning small teams to the entire department. • Work with enterprise technology to perform UAT testing on audit-related data enhancements. • Gather, combine, and cleanse data using SQL and Python from a variety of sources including SQL Server, Oracle, and Teradata databases.

San Francisco, California, Us

Credit Card Marketing | Digital Incubator Team• Built and maintained a suite of ~20 Tableau dashboards to support credit card acquisition, marketing, and portfolio reporting.• Utilized Alteryx and SQL to cleanse & automate daily ETL and external data load processes to ingest cross-channel marketing data (e.g. Paid Search, Social, Display, and Affiliate). • Expanded the team's reporting ability from vendor-level to audience-level, allowing marketing managers to more accurately assess ROI. • Acted as liaison between Finance, Marketing, and external agencies to coordinate monthly credit card media spend reconciliation totalling $50M+ annually.

Reston, Va, Us

• Lead analyst of all credit card & banking acquisition related deliveries, analyses, and data maintenance.• Act as the lead technical resource for acquisition related feasibility requests and client methodology questions.

Reston, Va, Us

• Manage collection of Financial Services behavioral panel data including: banking customer acquisition, credit card customer acquisition, online account servicing, financial reward management, and credit card balance transfers.• Responsible for regular data maintenance and QA of data collection procedures.• Deliver regular monthly, quarterly, and custom ad-hoc reports using SQL, PostgreSQL, Regex, and XML.• Collaborate with the client service and sales teams to construct analytics solutions for Fortune 100 financial service industry clients.

• Utilized Nielsen rankings data to track performance of individual shows as well as the network as a whole.• Developed reports to assess competencies and weaknesses of production companies to assist producers in selection of shows and pilots.• Analyzed a variety of secondary research for the executive team to glean insights specific to the Travel Channel.

College Park, Maryland, Us

• Conducted primary eye-tracking research in university lab setting.• Responsible for gathering participants as well as personally facilitating the experimental process.

New York, Ny, Us

• Worked collaboratively with four senior level sales professionals to manage contracts, proposals, revenue tracking, and advertising schedules for 12 publications.• Conducted business development activities with the end goal of attracting new clients and expanding existing relationships.• Leveraged Salesforce.com to track and manage sales funnel for $3.5 million vertical market.• Managed and assumed general accountability for creating draft proposals, RFP’s, and all advertising & project schedules.

Burlington, Vt, Us

• Partnered with the Business Development Director in the acquisition of new business opportunities, while expanding existing relationships.• Evaluated New Breed Marketing’s competitive advantage to determine strategic plan.• Conducted client outreach activities and composed proposals for prospective clients.• Managed all customer interaction and touch points through Salesforce.com.

• Conceived and launched residential painting company.• Established operational processes and procedures, while overseeing all operational aspects of the business.• Managed all marketing initiatives to include promotional and general marketing.• Recruited, trained, and managed six employees.• Fostered one-on-one focused customer relationships.

• Managed all aspects of regional painting company branch.• Coordinated all sales, marketing, customer relations, accounting, purchasing, hiring, and management of five employees.

M.S., Marketing Analytics

Bachelor Of Science, Business Administration