Regional Director
Owns P&L and leads day-to-day sales execution for one of 4 ‘Must Win’ markets in the US for a nationally acclaimed adult beverage supplier. • Managed a $1.9mil annual budget.• Directed the New Belgium Portfolio from the 6th largest supplier of Craft beer in the state in Nielsen in 2022 to the 3rd largest in 2024.• Launched a national product with the 6th most PODs in the company in a state with the 10th largest population.• Led a team of 7 direct reports and 11 field representatives.• Worked with Project Managers in the capacity of the sole remaining Bell's legacy Regional Director involved a unique set of responsibilities and challenges including Legacy Stewardship, Sales Operations Management, Collaboration, Transition Management, and Training and Development.• Planned, organized, and executed multi-day, sales, & skills meetings, enhancing team cohesion and productivity.• Reviewed and augmented internal forecasts, optimizing supply chain efficiency.• Led the coordination of chain retail perspectives with the MI National Accounts Managers, ensuring a unified approach to market penetration.• Hired and cultivated talent, contributing to the overall growth and success of the team.• Executed employee performance reviews, fostered continuous improvement.• Actively listened to the needs and requests of co-workers and distributor partners, taking prompt action to address and fulfill them.• Sourced, summarized, and communicated internal and external information to the sales team and other Regional Directors and Divisional VPs, ensuring a cohesive and informed approach.