Develop and implement growth strategies focusing on brand strength, and revenue.Create GTM strategy Analyse market trends, consumer behavior, and competition to identify new growth opportunities.Collaborate with different departments to create a cohesive strategy.Utilise data analytics to make informed growth decisions.Building and maintaining the brand's imageDeveloping and implementing marketing strategies.Managing advertising campaignsConducting market researchOverseeing customer service

✔ Successfully streamlined customer engagement team operations, enhancing marketing and branding strategies for improved customer experiences and increased brand visibility. ✔ Enhanced lead management through strategic implementation of automation, comprehensive training programs, and seamless integration of cutting-edge software and technology solutions.✔ Optimised the customer life cycle by identifying and addressing drop-off points and enhancing key touchpoints, resulting in improved customer satisfaction and retention.✔ Developed a comprehensive influencer management strategy that facilitated successful cross-promotions in both B2B and B2C contexts.✔ Formulated and executed growth and expansion strategies that fueled market penetration, revenue growth, and business development.

✔ Strengthening the leadership capabilities of senior managers and department heads to drive organizational excellence.✔ Fostering effective internal and external communication to facilitate collaboration, build relationships, and drive positive outcomes.✔ Enhancing brand image through standardisation of communication.

✔ Organizing online and offline campaign planning and branded events, with a focus on crafting short and long-term content strategies for multi-channel execution.✔ Lead end-to-end ideation and execution for all brand marketing initiatives, ensuring seamless implementation and outcomes.✔ Spearheaded social media strategy development, content pillars, and the overarching social playbook.✔ Supervised social media execution and content creation while actively contributing to defining and upholding the brand voice and copy standards across all communication channels.

✔ Designed the customer lifecycle journey using Journey Designer tools and formulated engagement strategies, effectively utilizing tools like Notify Visitors and Web Engage.✔ Collaborated closely on CRM initiatives, with a focus on lead generation and ticket management, to facilitate seamless transactions for users and customers, benefiting the CS team.✔ Successfully integrated tools to streamline and enhance the workflow for the customer service team.Managed the implementation of CRM (Zendesk), encompassing tools and strategic elements.✔ Automated processes by optimizing existing tools and developing new solutions tailored to scenarios and project requirements.

✔ Business Planning and Strategy.✔ Heading Market Place and Customer service.✔ Revenue growth and Business Expansion. ✔ Integration , Automation and Innovation.

✔ Head of Patient care - North India.✔ Heading - Lead management and Lead-to-show conversions.✔ Heading a team of Dentists and Non-clinical ( Inbound and Outbound calls )- Dental Healthline Centre.✔ Strategising communication on various social media platforms.

✔ Business Planning and Strategy✔ Business Development and Client Retention✔ Revenue Accountability

✔ Process Initiation✔ Dialer management and strategy building✔ Client Interaction✔ Revenue Planning✔ Lead Management✔ Process capability check and business analysis✔ Process Enhancement✔ Outbound/Inbound - International KPO/BPO Business

✔ Business Development✔ Process Transition✔ Revenue and Cost analysis✔ Business and Risk analysis ✔ Process capability✔ Building Quality Tools and Strategy✔ Designing Monitoring and Process Enhancement strategy✔ Dialer and lead management