Derick Tsai

Derick Tsai Email and Phone Number

Global Creative Direction | Riftbound: The League of Legends TCG @ Riot Games
Los Angeles, CA, US
Derick Tsai's Location
Los Angeles, California, United States, United States
Derick Tsai's Contact Details

Derick Tsai personal email

n/a
About Derick Tsai

Bio:A global Franchise Builder with 15+ years of experience leading the creative development of iconic cross-platform entertainment franchises spanning Games, Film & TV, Animation, Streaming, Comics and Digital for industry leaders like Riot Games, Bungie and Nike.An expert Sr. Executive, Producer, and Creative Director with ability to shape franchise vision and strategy to deliver world-class entertainment experiences that drive revenue growth, expand global reach and deepen engagement. Has been featured in Forbes, Animation World Network, Gizmodo, Catsuka, and Polygon.Specializes in leading cross-functional teams and external partners to build world class IPs across multi-platform entertainment ecosystems which have led to $3b in revenue and 50m views across platforms. Extensive experience working at the intersection of Entertainment, Business Development and Data Insights as well as the ability to bring together different entertainment mediums into unified brand experiences.Core Competencies:• IP Development• Transmedia Strategy• Creative Direction• Franchise Growth• Business Development, • Team Leadership• Content Strategy• Client Relations• Market Research Integration• Cross-Platform Franchise Management• Animation Development & Production• Storytelling• Partnership Development,• Project Management• High-Stakes Problem-Solving • Cinematic Expertise• Adapting & Reimagining IP• Revenue Impact• Global Audience Engagement• Industry Expertise (Games, Animation, and Entertainment)Key Achievements:• Bungie: Building Transmedia Team - Established and led Bungie’s Transmedia team, expanding the Destiny IP into Animation, Film & TV, and Comics.• Riot Games: Launching RiotX Arcane and Legends of Runeterra Brand Expansion - Produced and developed the Legends of Runeterra animated anthology, increasing YouTube growth by 60% and generating $100M+ in revenue. Led one of the teams for Arcane's cross-platform launch, attracting 34M views in 6 days and driving nine-figure engagement for Riot Games.• Magnus Rex: Driving $3B+ Revenue - Founded Magnus Rex, an IP development studio, generating $3B+ in revenue and 50M+ views across platforms. Directed creative strategies for major brands like Disney, Nike, PlayStation, and Marvel, crafting transmedia ecosystems and blockbuster campaigns.• Create Advertising: Blockbuster Creative Execution - Drove high-impact branded campaigns for titles such as Spiderman: Homecoming ($880M box office) and God of War: Ascension (2.4M units sold).

Derick Tsai's Current Company Details
Riot Games

Riot Games

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Global Creative Direction | Riftbound: The League of Legends TCG
Los Angeles, CA, US
Derick Tsai Work Experience Details
  • Riot Games
    Global Creative Direction | Riftbound: The League Of Legends Tcg
    Riot Games
    Los Angeles, Ca, Us
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  • Third Bridge Group Limited
    Expert Network, Strategic Advisor | Business Development, Content Strategy
    Third Bridge Group Limited Aug 2024 - Present
    London, Greater London, Gb
    • Consulting for Global Leaders: Strategic advisor to market-leading global investment research firm that provides insights to top hedge funds, private equity firms, and consultancies—focusing on growth in the Games, Animation, and Film & TV sectors.• Business Development & Growth: Specializes in identifying opportunities for audience engagement and business expansion, aligning content strategy with market needs.
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  • Magnus Rex: An Ip Development Studio
    Founder, Head Of Development, Executive Producer, Consultant | Games, Animation, Film & Tv, Digital
    Magnus Rex: An Ip Development Studio Jan 2007 - Present
    Los Angeles, Ca, Us
    • Transmedia IP Leadership: Founded and led a studio that generated $3B+ in revenue and 50M+ views across platforms by driving innovation and building blockbuster franchises across Games, Animation, Film & TV, and Digital.• Creative Strategy & Client Portfolio: Exercised project management, team development and directed cross-platform IP development and growth strategies for high-profile clients like Disney, Nike, Sony PlayStation, Google, Universal Pictures, History Channel, and Marvel.
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  • Bungie
    Sr. Development Executive, Head Of Transmedia | Animation, Film & Tv, Comics
    Bungie Jan 2022 - Mar 2023
    Bellevue, Wa, Us
    • Built & Led Transmedia Team: Established Bungie’s Transmedia team from the ground up and recruited the entire team, aligning business goals with creative vision to expand the Destiny IP across Animation, Film & TV, Comics, and more. • Franchise Strategy & Product Roadmap: Directed franchise strategy and planning to increase Destiny’s global reach through a transmedia ecosystem, driving revenue growth and audience engagement through partnerships and data-driven content strategies.• End-to-End Content Development: Oversaw all stages of transmedia projects, from ideation to greenlight, integrating market research to ensure high-quality content. Contributed to IP creative direction as a key member of the Creative Braintrust.• Strategic Partnerships & Talent Relations: Cultivated industry relationships, networking with agencies, production companies, studios, and streaming platforms. Secured top-tier talent to enhance storytelling across diverse media formats.• Entertainment Sector Representation: Acted as Bungie’s primary representative in Entertainment, curating talent lists and positioning Destiny at the forefront of emerging storytelling trends.• Cross-Departmental Alignment: Demonstrated strong interpersonal skills, collaborated with internal teams across Games, Marketing, and Consumer Products to ensure consistent brand messaging and maximizing audience engagement.Select Projects:• IP Development & Expansion: Led character and story development to broaden Destiny beyond its FPS roots, re-positioning it as a major IP with mature storytelling elements—military action, cerebral sci-fi, and cosmic horror.• Data Analytics Study with Parrot Analytics: Directed a comprehensive data study and leveraged organized approach to inform Destiny's growth strategy, analyzing audience demand for live-action feature films and series adaptations. Focused on identifying target demographics to optimize content and maximize franchise potential.
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  • Riot Games
    Director | Animation
    Riot Games Jan 2021 - Jan 2022
    Los Angeles, Ca, Us
    • Animated Short Films for Legends of Runeterra: Led storytelling, art direction, and assembled world-class team to produce premium shorts that deepened fan engagement and expanded the League of Legends universe.• Directed Beyond the Bandlewood: Helmed a 3-part story arc that enriched the IP, driving sustained audience connection.• Top Talent Collaboration: Partnered with Oscar-nominated Sun Creature for animation and Chad Cannon, arranger for Studio Ghibli films, for the score.
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  • Riot Games
    Sr. Producer | Animation | Riotx Arcane
    Riot Games Jul 2020 - Jan 2022
    Los Angeles, Ca, Us
    • League of Legends Brand Expansions: Spearheaded creative development and managed multiple high-stakes projects under pressure, including animation for Legends of Runeterra, the launch of the Emmy-winning Arcane series on Netflix, and a blockbuster Lunar New Year event, driving over 9 figures in engagement for the $20b franchise. • Global Team Leadership & Project Management: Directed large-scale projects with cross-functional teams, excelling in communication, pitching, work session facilitation, and problem-solving to deliver high-quality, audience-aligned content.Select Projects:• IP Development - Legends of Runeterra: Led hands-on story and character development, injecting Heart, Humor, and Heroics to establish a unique identity within the League of Legends universe.• Animated Anthology Series: Oversaw creative development and animation production of a 2D/3D animated anthology for Legends of Runeterra, generating $100M+ revenue and increasing YouTube channel growth by 60%. Integrated innovative formats and diverse animation styles with high attention to detail influenced by Anime, Studio Ghibli, Ralph Bakshi, and 1960s Disney.• Lunar New Year Event: Developed a premium animated short that drove $100M+ in sales, amplifying brand engagement.• Cross-Platform Launch - RiotX Arcane: Led a team in the transmedia campaign for Arcane’s Netflix launch, coordinating global teams to achieve 34M views in the first 6 days.
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  • Hyperx
    Franchise & Ip Development | Writer | Creative Direction
    Hyperx Nov 2019 - Oct 2020
    Fountain Valley, California, Us
    • Franchise & IP Development: Creative oversight for the GameWorld franchise, co-writing scripts, story arcs, and art direction for a multi-platform sci-fi/fantasy saga (Comics, YouTube, Trading Cards), broadening audience reach.• Collaborative Strategy: Partnered with influencers across sports, gaming, and music to deliver a seamless and immersive narrative experience that engaged new and existing fans.
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  • Octopie Studios
    Supervising Director | Animation, Transmedia
    Octopie Studios Nov 2019 - Oct 2020
    Animation & Transmedia Development: Led creative vision and execution for the Russo Brothers' (Avengers: Endgame) animation vertical projects, focusing on expanding IP across multiple platforms.
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  • Roku
    Animation Director | Streaming Series
    Roku Nov 2019 - Mar 2020
    San Jose, California, Us
    • Animation Direction for Slugfest: Supervised animation for the Marvel vs. DC docuseries, produced by AGBO and Wonderburst. The project was executive produced by Anthony and Joe Russo (Avengers: Endgame) and narrated by Kevin Smith.Visual Development: Crafted a distinctive visual identity and directed a team of animators to deliver a top-20 Roku show on Ranker.
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  • Honda R&D Americas, Llc
    Brand Strategy | Executive Producer | Director
    Honda R&D Americas, Llc Jan 2015 - Feb 2019
    Raymond, Ohio, Us
    • Brand Strategy & Marketing: Collaborated with CoGrowLab inside Honda R&D to develop marketing and branding campaigns for multimillion-dollar product launches.
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  • Universal Pictures
    Creative Direction | Executive Producer | Feature Film Animated Sequences
    Universal Pictures 2013 - 2019
    Universal City, Ca, Us
    • Creative Direction for Animated Sequences: Led and managed teams to create animated sequences for hit family adventure “Dolittle" ($243m), starring Robert Downey Jr. and fantasy-action epic, "47 Ronin” ($151m), starring Keanu Reeves.
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  • Create Advertising Group
    Creative Direction | Branded Content & Campaigns
    Create Advertising Group 2012 - 2016
    Los Angeles, California, Us
    • Branded Content for Blockbuster IPs: Developed campaigns for God of War: Ascension (Super Bowl spot, 2.4M units sold), Spider-Man: Homecoming ($880M), The Emoji Movie ($217M), and Dan Brown’s The Da Vinci Code series ($1.46B).
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  • University Of California, Los Angeles
    Adjunct Professor | Ucla School Of Theatre, Film & Television: The Animation Workshop
    University Of California, Los Angeles 2015 - 2015
    Los Angeles, Ca, Us
    • Adjunct Professor: Taught story development and visual design to MFA students at UCLA’s School of Theatre, Film & Television. Mentored students in career growth and business practices.
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  • Nike
    Franchise & Ip Development, Creative Direction, Executive Producer | Transmedia Ecosystem For Nike+
    Nike Jan 2013 - Dec 2014
    Beaverton, Or, Us
    • Franchise Development for Nike+: Directed worldbuilding for NikeFuel Missions, a sci-fi/fantasy game integrated into a 360 halo-brand campaign for the Hyperwarm activewear line, driving revenue growth by 10% to $30.6B in 2015.• Unified Brand Experience: Ensured story & design were consistent across all campaign touchpoints (animated short film, game, Nike+ FuelBand) to create an immersive and holistic narrative experience.
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  • Crackle Plus
    Creative Development | Streaming Animated Series
    Crackle Plus 2013 - 2014
    New York, Ny, Us
    • Creative Development for Vikings: Myths and Men: Adapted History Channel’s Vikings into an animated streaming series for Sony Crackle, expanding its digital footprint.
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  • Crystal Dynamics
    Creative Development | Game Cinematics
    Crystal Dynamics 2010 - 2014
    San Mateo, Ca, Us
    • Game Cinematics for Lara Croft Titles: Developed cinematics for Lara Croft and the Guardian of Light (2010) and Lara Croft and the Temple of Osiris (2014).
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  • Motion Theory
    Creative Development | Music Video
    Motion Theory 2009 - 2009
    Los Angeles, Ca, Us
    Visual Development for Music Video: Conceptualized visuals for Modest Mouse’s Dashboard music video (20M+ views on YouTube).
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  • Marvel Studios
    Creative Development | Game Cinematics
    Marvel Studios 2008 - 2009
    Us
    • Game Cinematics: Story & visual development for cinematics in The Incredible Hulk video game from Edge of Reality.
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  • The Walt Disney Company
    Creative Direction, Writer, Literary Adaptation | Animated Short Film
    The Walt Disney Company 2008 - 2008
    Burbank, Ca, Us
    • Creative Direction & Scriptwriting: Adapted Tim Burton’s The Nightmare Before Christmas picture book into an animated short film.• Promotional Campaign: Developed the short film to celebrate and promote the 15th anniversary Blu-ray release of the stop-motion classic.
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  • Obsidian Entertainment
    Creative Development | Game Cinematics
    Obsidian Entertainment 2007 - 2008
    Irvine, Ca, Us
    • Game Cinematics: Story & visual development for cinematics in branching narrative RPG, Alpha Protocol.
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  • High Moon Studios
    Creative Development | Game Cinematics
    High Moon Studios 2006 - 2007
    Carlsbad, Ca, Us
    • Game Cinematics: Story & visual development for cinematics in Robert Ludlum's The Bourne Conspiracy.
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Derick Tsai Skills

Storyboarding Creative Direction Art Direction Illustration Concept Design Video Games Art Illustrator Animation Game Development Cinematics Conceptual Art Film

Derick Tsai Education Details

  • Ucla
    Ucla
    Design & Media Arts
  • Artcenter College Of Design
    Artcenter College Of Design
    Transportation Design
  • Robert Mckee’S “Story” And
    Robert Mckee’S “Story” And "Tv" Seminars
    Story & Character Development
  • Children’S Books From Pitch To Publish W/ Dan Santat
    Children’S Books From Pitch To Publish W/ Dan Santat
    Children'S Picture Books
  • Writing Pad
    Writing Pad
    Tv & Streaming Development
  • Story Grid University
    Story Grid University
    Literary Editing Course
  • The Narrative Department
    The Narrative Department
    Game Narrative

Frequently Asked Questions about Derick Tsai

What company does Derick Tsai work for?

Derick Tsai works for Riot Games

What is Derick Tsai's role at the current company?

Derick Tsai's current role is Global Creative Direction | Riftbound: The League of Legends TCG.

What is Derick Tsai's email address?

Derick Tsai's email address is de****@****rex.com

What schools did Derick Tsai attend?

Derick Tsai attended Ucla, Artcenter College Of Design, Robert Mckee’s “story” And "tv" Seminars, Children’s Books From Pitch To Publish W/ Dan Santat, Writing Pad, Story Grid University, The Narrative Department.

What are some of Derick Tsai's interests?

Derick Tsai has interest in Social Services, Nba, Writing, Politics, Education, Reading, Science And Technology, Running, Human Rights, Animal Welfare.

What skills is Derick Tsai known for?

Derick Tsai has skills like Storyboarding, Creative Direction, Art Direction, Illustration, Concept Design, Video Games, Art, Illustrator, Animation, Game Development, Cinematics, Conceptual Art.

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