- Strategic planning and activation of all Paid Media campaigns for U.S. operations; including SEM, Social, Native, CTV/OOH and programmatic buys for all MI, Consumer Audio and Vertical categories.- Data analysis and reporting for all Paid Media channels via Looker Studio and Improvado.- Data presentations for individual category teams on a month by month basis.- Third-party vendor management for Paid Media efforts.

Assisting with high-level PPC team strategy, internal communications and time tracking, new business account audits, applicant interviews and other various internal projects. Also responsible for the optimization and management of between 12-16 PPC clients on various platforms, including; Google Ads, Microsoft, Amazon, and Meta/Instagram.

Oversee and manage a variety of Paid Search client accounts in Google Ads, Facebook Ads, Bing, and Amazon Advertising. Monthly strategy creation via Google Analytics, Google Data Studio and other reporting applications. Responsible for monthly client reporting meetings and weekly client communication. Lead a small team of PPC specialists and assist with account oversight, strategy and general day to day questions.

Manage Paid Search and Social Media accounts for multiple clients within Google Ads, Bing, Facebook and Amazon. Responsible for weekly and monthly client communication and all strategy related to the accounts.

Paid Search & Social Media optimization and strategy for various B2C and B2B clients via Google Ads, Microsoft Ads and multiple social media platforms.

Created paid search ads via Google Ads and Facebook to drive new business. I was also responsible for researching and cold-calling potential clients, analyzing monthly ad and call data, maintaining our customer CRM, distributing mail flyers and physical graphic installations.

Web design and social media marketing for the Division of Diversity, Equity & Inclusion at Kent State University. I was responsible for creating marketing material and reports for departmental use; internally for staff and externally for the student body.

As an Apple Authorized Salesperson, I was responsible for the sale and set-up of all Apple computers, accessories and other various technology found within our bookstore at Kent State.

Retail sportswear sales; maintaining store appearance, operating cash register, daily cash bank deposits and closing procedures.