Maulee Desai Chainani Email & Phone Number

Vancouver, Bc, Ca

Toronto, Ontario, Canada

Kitchener, Ontario, Canada

Toronto, Ontario, Canada

- Lead the demand generation vertical of the marketing team- Own and manage demand generation campaign strategy, including email, paid ads, webinars, events, and SEO- Create drip email marketing campaigns to target the ICP and guide them through the funnel. - Create integrated campaigns using various channels such as email, paid ads, offline channels to generate new leads and accelerate the existing pipeline.- Work with various stakeholders for planning, and execution of demand generation programs. - Work with sales and BD to continuously improve campaign messaging and pipeline performance.- Ownership and management of digital budget and utilization to drive ROI- Continuous A/B testing and optimization across the funnel- Responsible for the administrative logistics of the department- Responsible for holistic and comparative performance analysis and attribution across the entire marketing funnel

Ahmedabad, Gujarat, India

Creole Studios is a young and vibrant creative digital agency catalyzing the digital transformation of businesses through tailor-made digital solutions, resource augmentation services, and access to industry expertise. At Creole Studios, I was responsible for: -Create and lead the digital marketing vertical of the business-Assist and scale business-Managing all key digital channels including website, organic and paid social, emails, and adverts-Ownership and management of digital budget and utilize to drive leads and ROI-Spearhead B2B campaigns including idea generation, Landing page design, A/B testing, email marketing, organic and paid social, and digital adverts to drive engagement, create awareness, and demand generation from the target audience-Responsible for holistic and comparative performance analysis and attribution across the entire marketing funnel-Own weekly, monthly, and quarterly dashboards and reports that drive analysis, alignment, and action.-Lead and Implement the Marketing operation process for the brand.-Lead content and SEO team to generate more impressions and website visits to the website.3 months results: 59.7% increment in website impressions4% improvement in average position17% increase in organic clicks28% reduction in bounce rate51% increase in time spent on the website100% improvement in social media followers75% improvement in social media reach

Vadodara, Gujarat, India

At PMC Retail, I was responsible for: - Create a foundation and lead the Digital Marketing vertical of the marketing team and drive B2B marketing strategy for brand awareness for the UK market- Create and implement a complete SEO strategy for the brand to elevate the overall brand presence on Search- Manage all key digital channels including website, organic and paid social, emails, and adverts- Ownership and management of digital budget and utilize to drive leads and ROI- Spearhead B2B campaigns including landing page design, A/B testing, organic and paid social, and digital adverts including PPC and LinkedIn ads to drive engagement, create awareness, and generate leads from the target audience- Responsible for holistic and comparative performance analysis and attribution across the entire marketing funnel- Created and owned weekly, monthly, and quarterly dashboards and reports that drive analysis, alignment, and action.- Lead and Implement the Marketing operation process for the brand. Utilizing HubSpot to manage sales and marketing pipeline; define lead, MQL, and SQL- Define a lead scoring strategy for the Sales team receives high-quality leadsResults: Increased 200% traffic from the target locationIncreased visibility of the focussed keywords from the target locationsOver 100% improvement in the social media reachOver 500k impressions of digital ads across various channels contributing to MQLs

Vadodara, Gujarat, India

PMC is a market leading independent Technology Service Provider, founded with a vision to deliver better technology outcomes for retail and B2C customers, with an open, honest and direct approach to delivery.

Vadodara Area, India

Uno Kreatives is a full-service digital marketing agency located in Vadodara, Gujarat. We are driven by the passion to drive your business to success and help you achieve your goals.For the last 4.5 years, I have been involved with various brands in the field of HR, Fashion, Retail, F&B, Medical, Education and IT. I have been involved in creating digital marketing strategies for these brands. I have been responsible for creating right strategy to meet their specific business goals.I assisted these brands to implement effective, engaging, and interactive campaigns on their relevant digital platforms. With an eye for composition, compelling content, and storyboarding, I combine my passion for research to stream-line a bigger picture strategy and decision making.

Vadodara Area, India

Ahmedabad

Creating a digital marketing strategy for the brand.Creating content marketing strategy for brandCreating buyer personas and geographically targeted digital marketing plan.Managing different social media platformsIdentifying proper distribution channelsManaging the team of SEOGenerating leads, deciding measurement parameters.Managing Google Analytics and setting goals as per requirement.Generating and maintaining editorial map.Content generation and content curation. Making sure that all the branding channels are in synchronization with each other.Driving e-mail campaigns for various stakeholdersDriving PPC and social media ad campaigns for brand.Practice best in industry practices of inbound marketing.Website conceptualizationEvent management and promoting them on social media channels

Ahmedabad

• Creating a digital marketing strategy for the company.• Creating content marketing strategy for company• Creating buyer personas and geographically targeted digital marketing plan.• Managing different social media platforms• Managing team of creative writers and designers• Working closely with sales team and generating leads.• Managing the team of SEO• Generating leads, deciding measurement parameters.• Managing google analytics and setting goals as per requirement.• Generating and maintaining editorial map.• Creating various content like blogs, newsletter, case studies, whitepapes, infographics.• Making sure that all the branding channels are in synchronization with each other.• Driving PPC and social media ad campaigns for brand.• Practice best in industry practices of inbound marketing.

Ahmedabad Area, India

As a part of New Product Development Team, I was responsible for electrical design of our system - Continuous Casting Machine.• Designed low tension panels • Selected all the necessary components of the panels, • Developed the entire electrical logic • Selected the field instruments and did their calibrations• Responsibility of electrical department of project• Vendor selection• Design and drawing approvals• General arrangement drawings of panels• Electrical layout preparation of plant

Master Of Business Administration (Mba), Technology Management

Bachelor Of Technology (B.Tech.), Electrical Engineering