I’m a high-energy and high-bandwith marketing leader. I’ve spent my most of my career in Silicon Valley SaaS B2B software helping companies scale and win. I’m hands on when I need to be, but am a natural leader and love to build amazing marketing teams. I cut my marketing teeth by spending the first 8.5 years of my career at Apple.• Marketing’s number one priority is to make sales’ life easier. It’s a comprehensive approach including PR & social air-cover, analyst relations, sales readiness and product messaging, but ultimately it’s about building pipeline and winning deals. Marketing must champion the needs of the buyer in order to support sales success.• A Marketing leader’s primary job is the company’s “Chief Storyteller”. Most companies have a great story to tell about their customers, industry or product. But they also are unclear and inconsistent in telling that story so it’s relevant to buyers, analysts, influencers, partners, investors and employees. I’m really, really good at helping the company codify and tell that story to the world. • I believe marketing is a “glue” function that ties together engineering, sales and BD with CEO’s vision. My approach starts with team collaboration and ends with fast and cost-effective marketing execution.Marketing Skills: Marketing leadership for venture and private equity funded SaaS B2B software companies. Sales Enablement. Product Marketing. Go-to-market strategy and execution. Demand generation. Public relations. Analyst relations. Branding. Marketing Automation. Digital Marketing. Messaging. Social presence. Advertising. Product launches. Major events.