Desirae Mills, Apr Email & Phone Number

Belton, Tx, Us

Maitland, Florida, United States

Championing clear, consistent, and compelling communication strategies for Southern Home Services. I'm dedicated to fostering transparent dialogue between our team, business centers, and the community, ensuring our mission and values resonate throughout. By leveraging innovative platforms and tactics, I work to elevate our brand, drive engagement, and fortify our position as a leader in home services.

Waco, Texas Area

Columbia, Maryland, United States

United States

Frisco, Tx

Aiding organizations in optimizing marketing and development tactics to grow their company quickly and efficiently.

Waco, Texas Area

Directed team of six in improving PR and Communications for 13 franchise brands, leading to improved brand awareness, website traffic, search rankings and increased franchisee revenue. Responsible for managing all aspects of the communication spectrum including, but not limited to, external media relations, consumer communications, and franchisee and employee communications. Assists in building and sustaining the reputation of Dwyer Group and all Dwyer Group brands. Responsible… Show more Directed team of six in improving PR and Communications for 13 franchise brands, leading to improved brand awareness, website traffic, search rankings and increased franchisee revenue. Responsible for managing all aspects of the communication spectrum including, but not limited to, external media relations, consumer communications, and franchisee and employee communications. Assists in building and sustaining the reputation of Dwyer Group and all Dwyer Group brands. Responsible corporate and franchisee crisis communications. Assists in reaching the overall organization business goals and objectives through strategic communications tactics. Duties and ResponsibilitiesWork with corporate leadership to ensure brand and organizational messaging is projected to company standards throughout all communications channels.Work closely with brand managers to create annual communications goals, which align with the marketing and business goals and objectives to ensure communications objectives support brand success. Meet monthly with individual brand managers to discuss strategy and tactics, KPI measurements, goal alignments, objective progress, opportunities, successes, and updates. Manage communications staff ensuring roles and position objectives are clear and focused and deadlines are consistently met.Assist with the professional development and growth of staff.Create a strategic communications plan with measurable goals and objectives and report on monthly, quarterly and annual metrics. Manage the PR agency relationship ensuring that identified goals and objectives are being met, campaigns and programs are successful and strategies are measured. Manage community relations through Ronald McDonald House Charities helping to plan, develop and implement programs to promote community goodwill and awareness. Show less

Waco, Texas

Managed PR, social media and internal communications for seven international brands.Created PR and social media campaign to promote CEO feature on Undercover Boss on CBSCreated and tracked overall communications strategy, including social media, crisis communication, local and national franchise media outreach as well as an internal communications calendar and system Served as PIO for seven companies under The Dwyer Group umbrella, handling all crisis communications for… Show more Managed PR, social media and internal communications for seven international brands.Created PR and social media campaign to promote CEO feature on Undercover Boss on CBSCreated and tracked overall communications strategy, including social media, crisis communication, local and national franchise media outreach as well as an internal communications calendar and system Served as PIO for seven companies under The Dwyer Group umbrella, handling all crisis communications for national brands and local franchises Created and updated Emergency Management Response plans; Planned annual crisis simulation Plan, develop and execute quarterly campaigns to be run through franchise network of 1,600Designed and disseminated news, internal and external newsletters, web content and radio advertising content.Developed, planned and implemented annual events on behalf of charitable organizations, consistently exceeding campaign goals. Fostered working relationships with local and national reporters and editors.Established strong relationships with community leaders. Show less

Killeen, Tx

Primary media contact, web coordinator, event planner, grant writer and copy writer.

Campaign Manager for a State Representative candidate in Texas House District 55.

Ormond Beach, Fl

Handled client accounts, mostly in travel and tourism.Organized and executed fam trips for national travel writers.Planned and executed events on behalf of clients.

Master Of Education (Med), Educational Leadership And Administration, General

Bs, Communications - Pr

Activities and Societies: Sigma Kappa Sorority Studies Public Relations, Active in Sigma Kappa Sorority, Member of PRSSA