Desiree Dawson

Desiree Dawson Email and Phone Number

Service BDC Director @ Ourisman Automotive of Virginia
Oakton, VA, US
Desiree Dawson's Location
Oakton, Virginia, United States, United States
Desiree Dawson's Contact Details

Desiree Dawson personal email

n/a
About Desiree Dawson

Experienced in Automotive Internet Sales, BDC Management, and Digital Marketing. Focused on Process and Strategy with Success in Recruiting and Development. Six Sigma Green Belt Certified.

Desiree Dawson's Current Company Details
Ourisman Automotive of Virginia

Ourisman Automotive Of Virginia

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Service BDC Director
Oakton, VA, US
Desiree Dawson Work Experience Details
  • Ourisman Automotive Of Virginia
    Service Bdc Director
    Ourisman Automotive Of Virginia
    Oakton, Va, Us
    View
  • Richmond American Homes
    New Home Specialist
    Richmond American Homes May 2024 - Present
    Denver, Co, Us
    View
  • Safford Brown Automotive Group
    Internet Director
    Safford Brown Automotive Group Jul 2023 - May 2024
    View
  • Koons Automotive Companies
    Internet Director
    Koons Automotive Companies Aug 2020 - Jul 2023
    Vienna, Va, Us
    View
  • Digital Air Strike
    Director
    Digital Air Strike Apr 2020 - Aug 2020
    Scottsdale, Az, Us
    View
  • National Automobile Dealers Association (Nada)
    Academy Instructor
    National Automobile Dealers Association (Nada) Jul 2018 - Apr 2020
    Tysons, Va, Us
    View
  • Priority Toyota Springfield
    Business Development Manager
    Priority Toyota Springfield Jul 2017 - Jul 2018
  • Lindsay Automotive Group
    Recruiting & Development Manager
    Lindsay Automotive Group Aug 2016 - Jun 2017
    Alexandria, Va, Us
    Identify training needs across all departments and franchise locations; design and implement training curriculum; develop and enforce training calendars. Administer hiring platform and improve upon hiring processes. Conduct interviews and recommend select applicants for hire. Oversee corporate training efforts and participate in training efforts. Report to executive management team.
    View
  • Lindsay Automotive Group
    Digital Marketing Director
    Lindsay Automotive Group Aug 2012 - Aug 2016
    Alexandria, Va, Us
    Work closely with ad agency or graphic designer; process requests; delegate and lead marketing team through successfully integrated campaigns; hire and train. Develop and evolve marketing strategy to account for trends; enforce consistent brand identity across all platforms. Make data-driven decisions to increase contact ratios. Website design and maintenance; understanding of organic optimization and paid search; mobile friendly platforms; track and analyze metrics. Inventory polling and troubleshooting. Lead generation including aggregators, advertising partners and third party providers; working knowledge of display advertising, remarketing and behavioral targeting; video, ads and pre-roll. CRM conversion and enterprise administration; training; process improvement; reporting. Work with vendor partners on account set-up, product enhancements, functionality and troubleshooting. Call-tracking admin; ROI reporting. Blog creation and content management; work with copy writers; off-site SEO efforts; local SEO; directory listings. Establish social media channels; develop social strategy; oversight and delegation of social marketing and syndication; awareness of ever-changing landscape. Customer-facing communication; email marketing campaigns and calendars; track progress; opt-outs; database cleansing. Customer satisfaction and brand awareness; oversee online reputation and facilitate consumer complaints. Launch and manage mobile apps; push notifications and location-based targeting. Implement and administer OEM mandates; third-party programs and digital plug-ins. Highlight opportunities and areas of improvement; share creative ideas; steer strategic direction; suggest advertising solutions; recommend training initiatives. Familiarity of compliance and co-op rules. Assist with billing and contract negotiations; research new technology and providers; explore emerging trends.
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  • Lindsay Automotive Group
    Ecommerce Director
    Lindsay Automotive Group Aug 2008 - Aug 2012
    Alexandria, Va, Us
    Pioneered our online presense when many dealers were slow to embrace technology. Early adopter of social media presence; established all profiles and developed strategy. Manage website provider from content to reporting. All aspects of eCommerce, such as eBay Motors, lead aggregators and inventory polling sites. Work with vendor partners on account set-up, product enhancements, functionality and troubleshooting. Call-tracking admin; ROI reporting. CRM enterprise administrator including conversion, process improvement, troubleshooting and training; oversee all Internet Sales and BDC efforts. Produce Internet sales reports for review with executive management. Worked with marketing personnel to create digital content. Understanding of compliance and co-op rules. Conduct meetings with vendors to review new products, review reporting and recommend vendors changes. Assist with billing and contract negotiations; research new technology and providers; explore emerging trends. Supported supplemental growth for fixed ops; established and managed online parts/accessories eStores; educated others to maintain and grow eCommerce business.
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  • Jim Koons Management Company
    Service And Sales Marketing Assistant
    Jim Koons Management Company Oct 2007 - Aug 2008
    Vienna, Va, Us
    Work with creative marketing team to build website coupons and email offer templates. Distribute service marketing offers; fixed ops reporting. Assist customers with online service scheduling. Outbound customer communication; targeted email marketing using UCS from Reynolds and Reynolds. Website maintenance; update OEM programs. Periodic in-store training on proper software usage and email etiquette. Daily and monthly productivity reports for CEO and President. Special projects as requested.
    View
  • The Container Store
    Sales Associate
    The Container Store Sep 2007 - Aug 2008
    Coppell, Texas, Us
    Successfully practice "one equals three" hiring motto; shared the emphasis on communication and team work. Complete product knowledge; assist in customer requests and purchases; knack for challenging questions and troubleshooting. Cashier functions at point of sale; provide excellent customer service to meet or exceed company standards.
    View
  • Sight And Sound Systems, Inc.
    Builder Operations Coordinator
    Sight And Sound Systems, Inc. Jul 2006 - Sep 2007
    Dulles, Va, Us
    Worked with new home builders in the Loudoun County area to insure accurate installation of home security, home audio, central vacuum systems, and other wireless or hardwired devices as chosen by homeowner or custom remodeler. Responsible for pre-production steps and standards of each new builder or community. Assist in project management; suggest process improvement; schedule and communication of technician routes; receive customer inquiries and handle as appropriate. Work with technical support team on system bugs and troubleshooting; share necessary updates to website. Track sales team progress; attend weekly meeting and report results.
    View
  • Koons Arlington Toyota
    Finance Manager
    Koons Arlington Toyota Apr 2006 - Jul 2006
    Follow lead of Director to determine and process credit; obtain terms from banks; present products and contracts to customer; process required paperwork; maintain organization of all deals. Last point of customer contact, positively impacting customer satisfaction surveys. Assisted in the Internet Manager position to increase lead volume, issue quotes, help close deals, and train sales team.
  • Jim Koons Management Company
    Internet Sales
    Jim Koons Management Company May 2004 - Apr 2006
    Vienna, Va, Us
    Nationally recognized early in the digital era as the world's largest online dealer. Proficient in WebControl ILM for traffic control and Reynolds DMS for reporting. Part of BDC responsible for all web-based lead management; respond to email inquires and phone calls from websites; set appointments and assign to store for follow-up by sales team. Daily sales audits for process improvement and quality control of Internet lead process. Customer communications; appointment confirmations; task review with sales team and managers. Reporting daily, weekly and monthly on Internet to CEO and President. Regular sales manager training on new or updated programs and processes.
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  • Marshall National Bank And Trust Co.
    Teller
    Marshall National Bank And Trust Co. Jul 2003 - Apr 2005
    Comply with banking rules and regulations; strictly follow all bank policy. Handle large amounts of monies on a daily basis; accurately balance at close of business. Treat bank members and employees with respect; conduct customer transactions confidentially and professionally; complete phone inquires with privacy. Cross-selling and training as allowed.
  • Stonewall Asset Management, Llc
    Computer Operator, Administrative Assistant
    Stonewall Asset Management, Llc Oct 2001 - Mar 2003
    Data entry; detailed filing system; organize and maintain office space. Answer incoming phone calls; outbound client correspondence; inter-office projects. Use of industry software; Quicken; Microsoft Office Suite. Occasional off-site travel and set-up of seminar presentations.
  • American Eagle Outfitters
    Sales Associate
    American Eagle Outfitters Feb 2002 - Dec 2002
    Pittsburgh, Pa, Us
    View
  • The Inn At Vint Hill
    Lead Wait Staff
    The Inn At Vint Hill Sep 2000 - Sep 2002
    Assist in food prep and full food service for special events.

Desiree Dawson Skills

Lead Generation E Commerce Marketing Crm Email Marketing Customer Satisfaction Customer Retention Digital Marketing Seo Sales Sales Process Marketing Strategy Sales Management Automotive Social Media Marketing Advertising Ppc Online Advertising Account Management Digital Strategy Sem Management Integrated Marketing Social Media Training Automobile Web Analytics Online Marketing Dealers Vehicles Competitive Analysis Social Networking Google Analytics Business Strategy Mobile Marketing Strategy Dealer Management Google Adwords Marketing Management Web Marketing Online Reputation Management Brand Development Interactive Marketing Analytics Digital Media Media Planning Lead Management Marketing Communications Business Planning Marketing Research

Desiree Dawson Education Details

  • George Mason University – Costello College Of Business
    George Mason University – Costello College Of Business
    Management
  • Six Sigma Training
    Six Sigma Training

Frequently Asked Questions about Desiree Dawson

What company does Desiree Dawson work for?

Desiree Dawson works for Ourisman Automotive Of Virginia

What is Desiree Dawson's role at the current company?

Desiree Dawson's current role is Service BDC Director.

What is Desiree Dawson's email address?

Desiree Dawson's email address is dd****@****say.com

What is Desiree Dawson's direct phone number?

Desiree Dawson's direct phone number is +170393*****

What schools did Desiree Dawson attend?

Desiree Dawson attended George Mason University – Costello College Of Business, Six Sigma Training.

What are some of Desiree Dawson's interests?

Desiree Dawson has interest in Education.

What skills is Desiree Dawson known for?

Desiree Dawson has skills like Lead Generation, E Commerce, Marketing, Crm, Email Marketing, Customer Satisfaction, Customer Retention, Digital Marketing, Seo, Sales, Sales Process, Marketing Strategy.

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