•Developed and managed social media content that increased the company’s reach by 10% over a two month span•communicated with publications to create and output advertisements that reached the target market• collaborated on the re-branding of the company by developing branding guidelines, logos, digital materials, website development and brand image

I am responsible for intake for the orginization by organizing and executing the recruitment period by planning events over a three-week period. This role requires me to budget allocated funds for materials of 10 events that each hosted 20-25 participants. I also collaborate with other chairs and organizations for events that displayed the various aspects and values of the organization.

I am responsible for interpreting and maintaining bylaws so that the chapter is following all necessary guidelines and policies to run efficiently, while also conveying with the other Executive Board members to make decisions and take action on issues the organization is facing. I also communicate with the Board of Directors and Executive Council to maintain an open line of communication so they are informed on the state of our chapter.

I was responsible for monitoring three social media platforms and analyzing engagement. I also created and publicized marketing material to promote the organization for brand management and events for better turnout.

Bachelor of Science in Public Relations and in Textiles & Apparel: Merchandising & Consumer Science; with a Business Minor