Innovative programmer and VP leadership for International agencies, publishers or startup software companies (digital marketing, marketplace applications, data science analytics). Extensive experience in team management, digital strategy and implementation as a visionary application developer. Rare combination of communication skills bringing ideas across diverse teams such as marketing and IT to generate more revenue with current assets. HIPAA Compliance Officer.Professional AccomplishmentsImplementation1) Directed the team of developers and marketers who produced 99 websites in 2014.2) HIPAA Compliance Officer and Linux Security Admin for Chicago Tribune's 435Digital.3) Managed digital marketing service implementation across 8+ major newspaper portfolios i.e. Chicago Tribune, Los Angeles Times, Baltimore Sun, Orlando Sentinel, Hartford Courant.Technology1) Certification in Ruby on Rails from Dev Bootcamp (2013).2) Senior Web Developer, HTML5, CSS3, JavaScript, jQuery, Node, PHP.3) HIPAA Security Rule Compliance Gnu/Linux System Administrator.Leadership / Training / Team-Building1) Created digital marketing agency teams from scratch using existing assets.2) Trained core competencies across disciplines, coordinated efforts among four distinct teams, handled interoperability with leadership and sales.3) Technology conference organizer and moderator.4) Code-clinic moderator and interactive session instructor for Web developers.5) Introduced engineering empathy for conflict resolution and team culture building.
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TechnologistLoud Interactive Jan 2022 - PresentChicago, Illinois, United States -
Editor At LargeSearch Engine Land Jan 2019 - PresentPortland, Oregon, United StatesSEO for Developers SMX Workshop lead programmer and moderator. -
OwnerSearchreturn Llc Jul 2005 - PresentChicagoSearchReturn is a small startup for my digital consulting and code implementation. Counted among clients is Tribune Publishing, a list of top brands, major agencies and technology industry conferences: Yahoo!, Intel, IBM, Hughes Electronics, Motorola, Microsoft, Mars International, PBS, Pfizer, Getty, Lexus Nexis, Amazon, Enterprise Rent-a-Car, Walmart, Staples, See's Candies, The Hartford, Nordstrom, JC Penney, Coldwater Creek, Carat Interactive, WPP / Outrider, RazorFish, Location3, TopRank and Bravo! Interactive. Also DMA, AdTech, Search Engine Strategies and Search Marketing Expo.
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TechnologistInternet Marketing Ninjas Dec 2020 - Jan 2022Portland, Oregon, United States
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Implementation Director @435DigitalTribune Publishing ($Tpub) Apr 2014 - Mar 2015Greater Chicago AreaDirected the implementation teams at Tribune with 4 department managers as direct reports, including Web Development, SEO, Paid Search and Social Media representing 29 employees. Produced 99 websites in 2014 and managed digital marketing for major brands and SMEs across the portfolio. HIPAA Compliance Officer and Security administrator of the 435Digital HIPAA Compliant Web Server. -
Vice PresidentPositiontech Dec 2004 - Aug 2007Greater Chicago AreaLaunched the original paid inclusion service (1999) in partnership with major search engines Inktomi, Altavista, FAST AllTheWeb (all now Yahoo!) and MSN (now Bing). Returned to create a digital agency and a new service offering out of employee assets. -
Executive Vice President Of TechnologyYouramigo Aug 2004 - Dec 2004Adelaide, AustraliaAssisted technical sales engineers and advised about search engine guidelines for the development of the software, particularly the indexing product known as Spider Linker. -
Co-Owner, TechnologistSuccessworks Intl. Mar 2002 - Aug 2004Bellingham, Washington AreaInnovated a technology evolution by delivering agency services with new technology, including the Google Snippet copywriting trick in wide use today. As company network administrator, developed the mobile workflow process which brought success in sales and services on the go.
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Vice President Of TechnologyPositiontech Mar 2001 - Mar 2002Greater Chicago AreaHired to help facilitate the successful launch of the original Inktomi Paid Inclusion service with Jim Stob (Position Tech owner). Google Shopping adopted their own Paid Inclusion model using precisely the same justifiable arguments we established a decade before. Wrote the technical materials intended for agency programmers and digital marketing practitioners for implementation. Advocated the product in the marketplace through conference appearances and interviews with main stream press.
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Director Search Services, WorldwideOutrider, Catalyst, Groupm ($Wppgy) Jan 1999 - Mar 2001Directed SEO service offering at Outrider Worldwide (digital arm of Tempest that was acquired by WPP). Defined big brand SEO with serviceable inventions attributed to me, including the "empty table cell" technique for optimizing the indexing of HTML. Advised IBM to edit their robots exclusion file, which resulted in a 40% growth of search engine traffic from one day to the next. -
Technologist, DirectorMultimedia Marketing Group/Mmg Sep 1998 - Jan 2000Bend, OregonLed the SEO department and broadened the popular I-Search Digest email list, growing its membership to more than triple the subscriber base with 18,000+ avid readers.
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Detlef Johnson works for Loud Interactive
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Detlef Johnson's current role is Technologist at Loud Interactive.
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Detlef Johnson has skills like Seo, Sem, Ppc, Digital Marketing, Google Analytics, Online Marketing, Web Analytics, Online Advertising, Web Marketing, Seo Copywriting, Social Media Marketing, Google Adwords.
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