Expertise:• Expertise in Managing subscriber data, import, and segmentation using a combination of Salesforce Confidential tools and database queries.• Expertise in technical coordination including email QA in HTML, writing SQL query and AmpScript logic, and leveraging assets to build and deploy email campaigns.• Expertise in HTML, CSS, AMPScript, and other technologies to build customized solutions that support critical business functions.• Comprehensive Pardot audit with recommendations• Email drip strategy and implementation• Daily email marketing management• A/B testing, Multivariate testing• Pardot - Salesforce connector implementation• Connector Setup• Technical Setup (Tracker domains, Email Authentication, Website Integration)• Campaign / Email / Landing Page / Form reports and analytics• Dynamic Content• List Management• Custom Email & Landing page templates• Expertise in Handlebar Merge Language(HML) and Pardot Merge Language(PML)• Scoring and Grading.