Led the development of the Lead Automation & Intelligence System (LAIS) as part of a company-wide automation effort. Spearheaded the creation of a machine learning algorithm to automate lead processing and integrated it with Playwright to enable real-time data enrichment from the web. Managed the project using Scrum, coordinating cross-functional teams and ensuring successful delivery within scope and budget. Achieved a 75% reduction in manual lead handling and a 60% improvement in lead accuracy, significantly enhancing operational efficiency and scalability.