Working with a start up on a B2B / B2C E Commerce portal and a financial tech app. Multi-functional role with responsibilities that include Visual development, Communication design, Merchandising, Digital Marketing, Business Development, Marketing, Design, Catalogue design, Content development and mobile / web technologies.

Responsible for all Marketing & VM activities at 122 stores across KSA.5 Brands: Terranova: 22 stores, Calliope: 5 stores, BlueAge: 38 stores, Rina: 37 stores, Zey Accessories: 13 stores & Zey Shoes: 7 stores.

Responsible for all the Marketing & VM activities at Forever 21 stores across the Middle East – Bahrain, Saudi Arabia, Kuwait & Jordan.

Responsible for all the Marketing & VM activities at 160 stores across India.

Worked on communication design & executed info graphic installations for the MGNREGA (Mahatma Gandhi National Rural Employment Guarantee Act) program. This was implemented for the Shimoga Zilla Panchayat, Government of Karnataka on a contract basis.

Responsible for all the Marketing & VM activities for 28 stores across the UAE.

• In charge of Marketing, responsible for all the ATL & BTL activities, in charge of SOH (space on hire) activities.• Liaised with creative agencies & in house design team for conceptualization & implementation of promotional activities.• Coordinated with the media team of parent company to successfully place ads in the 'Deccan Chronicle' newspaper & other leading dailies.• Coordinated/Organized events like book launches by celebrity writers, in store events like competitions for… Show more • In charge of Marketing, responsible for all the ATL & BTL activities, in charge of SOH (space on hire) activities.• Liaised with creative agencies & in house design team for conceptualization & implementation of promotional activities.• Coordinated with the media team of parent company to successfully place ads in the 'Deccan Chronicle' newspaper & other leading dailies.• Coordinated/Organized events like book launches by celebrity writers, in store events like competitions for children across the chain, new brand/product launches. • Coordinated/Organized an exhibition stall for 'Editions' the premium writing instruments division of Odyssey at the Luxury Brands event in Mumbai.• Responsible for all the visual merchandising activities for all the formats of Odyssey India Ltd which consists of Odyssey (Leisure store), Editions (premium writing instruments), Toyopia (Toys) & Style i (Eyewear). Total number of stores that were handled by me – Odyssey: 52, Editions: 5, Toyopia: 2, Style i: 2.• Responsibilities include store design & concept development for new store ventures, projects VM supervision & execution, design & execution of promo collaterals, designing fixtures for existing & new stores, creating show window displays• Designed and set up 18 new stores since joining and revamped several existing stores. Show less

Handled Central and Brand Factory stores nationwide.In charge of Marketing, VM projects and Experience Design for both formats.

Responsible for the entire media planning solutions, visual merchandising for the stores; designing promotional material- indoor & outdoor marketing tools like standees, catalogues, concept counters etc.Coordinating with clients like Reebok, Woodlands, Pixetra and Odyssey providing them with branding solutions

Working in collaboration with Home Solutions Retail India Ltd. (Pantaloons- Future Group); Designing Pop's, window displays, kiosks, created concepts and provided print and packaging solutions for the E-Zone and Furniture Bazaar outlets.Developed the display modules at the Collection i and Home Town stores, retail outlets for home decor, where displays were created showcasing different interior concepts for home interiors. This consisted of creating niche displays for the sections of… Show more Working in collaboration with Home Solutions Retail India Ltd. (Pantaloons- Future Group); Designing Pop's, window displays, kiosks, created concepts and provided print and packaging solutions for the E-Zone and Furniture Bazaar outlets.Developed the display modules at the Collection i and Home Town stores, retail outlets for home decor, where displays were created showcasing different interior concepts for home interiors. This consisted of creating niche displays for the sections of homes.Worked on the Big Bazaar outlets namely the old Madras road store, Bangalore which is one of the largest Big Bazaar outlets in India. Providing turnkey solutions in the creative arena for many apparel and FMCG majors; executing visual merchandising and design projects for textile majors like Vijayalakshmi Silks, Kuberan Silks, KSIC (Karnataka Silk Industries Corporation) etc. Responsibilities include creating window displays, Pop's and designing all print material like brochures, posters, billboards, danglers, sari boxes, cartons etc. Show less