Business Development & Operations Associate
Victoria, Bc
Led growth for EasyAnatomy - LlamaZOO’s SaaS veterinary anatomy software used by students, educators, and professionals - from pre-launch to adoption in over 120 countries. Managed LlamaZOO’s digital customer acquisition channels, including Google/Facebook/LinkedIn ad campaigns, content marketing, email automation, social media, landing pages, search engine optimization, and app store optimization.Wrote company press releases, sales proposals, grant and award applications, and a wide variety of marketing copy.Supervised business co-op student for duration of their work term.Led frontline support for EasyAnatomy, and performed pre-screening calls with B2B leads in mining & oil and gas.