Patrika is a popular News Publisher in northern states of India. Around Six Million Page views per day and 30 Million Unique users per month. Its popular in 8 states of the northern country and number one news publisher in Rajasthan. www.patrika.com - Hindi News Publisher Sitewww.catchnews.com - English News Publisher SiteAbout my role working as Manager - Adops.Taking care of direct inventory campaigns for our sitesEnd to end Campaign management through Google Ad ManagerPG Deals through programmatic campaignsResponsible for revenue generations through Ad Network Partners and Ad Exchange. An-boarding new Ad Network partners with the negotiated ECPM. Set Price Floor for Adx, monetising revenue through Google Ad Exchange.Reports: Pacing Report, Inventory forecasting report, End of campaign report, Direct Sales Report, Network Report, Billing Reports, Revenue Report, Ad Unit performance report. Unfilled Impression Report.Quarterly Presentation for the management in the offset meeting. Setting Expectation and drive to achieve the goal.Driving team to achieve the goal.

• Responsible for managing campaigns via DFP, Campaign execution, optimization and managing highly effective display campaigns for day to day ad campaign success, pacing and optimization and reporting. • Solving issue regarding creative specs, campaign set-up and tracking and develop campaign measurement requirement.• Implement, review and QA creative assets, tags and tracking codes to ensure proper delivery and tracking of campaigns.• Campaign management process: Campaign setup and launch as per the schedule – Display/Mobile/Video, Ensure all the campaigns are optimized effectively to reach the desired goal.Generate campaign performance report to evaluate performance and support optimization if needed.Supported on Real Time Bidding tools like The Trade Desk and DBM• Generating reports to analyze the performance of campaigns and websites. • Trafficking accounts: Supporting for trafficking, screenshots, reports and ad hoc projects based on the client requirement.• Cross QA the requests processed by other team members and capture the internal errors.• Experience in migration project from OAS to DFP Ad server.• Experience in onboarding new accounts and maintain a rapport with the client.• Day to day request management for about five process and managing a team of 12 FTE’s• Liaise with team in getting any clarifications that they may have and resolve client issues and queries• Managing work queues by distributing/allocating work to team members• Interacting with the clients on a regular basis through email and if required in some training calls• Understand the complexity of the client requirements and educate team when required• Training a new members in process/Tool knowledge• Helping the Team Lead for the reports and logs on both Internal and External. • Conducting daily huddles & weekly meeting and communicate the team concerns to the Team Lead.• Managing teams in absence of team lead for internal and external issues.

• Supported for trafficking, screenshots, reports and ad hoc projects based on the client requirement• Cross QA the requests processed by other team members and captured the internal errors• Generating reports to analyze the performance of campaigns and websites. • Day to day request management• Experience in migration project from OAS to DFP Ad server.• Experience in onboarding new accounts and maintain a rapport with the client.• Managing multiple accounts and a team of 10 FTE’s• Liaise with team in getting any clarifications that they may have and resolve client issues and queries• Managing work queues by distributing/allocating work to team members• Interacting with the clients on a regular basis through email and if required in some training calls• Understand the complexity of the client requirements and educate team when required• Training a new members in process/Tool knowledge• Supporting for Team Lead on logs & reports for both Internal and External. • Conducting daily huddles & weekly meeting and communicate the team concerns to the Team Lead.• Managing teams in absence of team lead for internal and external issues.

• Supported for trafficking, screenshots, reports and ad hoc projects based on the client requirement.• Cross QA the requests processed by other team members and captured the internal errors.• Day to day request management for about five process.• Liaise with team in getting any clarifications that they may have and resolve client issues and queries• Managing work queues by distributing/allocating work to team members• Interacting with the clients on a regular basis through email and if required in some training calls• Understand the complexity of the client requirements and educate team when required• Training a new members in process/Tool knowledge• Helping the Team Lead for the reports and logs on both Internal and External. • Conducting daily huddles & weekly meeting and communicate the team concerns to the Team Lead.• Managing teams in absence of team lead for internal and external issues.• Rewards and recognition: Guiding star of the month, Employee of the month• Joined CEO club by achieving highest score in the annual appraisals.

• Cross QA the requests processed by other team members and captured the internal errors.• QA supported for almost 10 trafficker requests on a daily basis• Quality of services to client.• Achieving error free months• Supported for trafficking, screenshots and reports based on the client requirement.

• Get trained on the display advertising domain. Advertiser, Publisher, Agency, Pricing models and domain related topics.• Created campaigns based on the IO provided from the client, Creative upload – First party and third party creative. • Implement Impressions and click tracker.• Optimization based on the requirement.• Daily reports and weekly reports. • Screenshots based on the client requirement.• Providing quality of service to client.

My first job in Bangalore.