Devbrat Bajpai is an accomplished influencer marketing manager with eight years of experience in the industry. He has worked for some of the top companies in the social media space, including Bytedance (Helo app), Koo App, and HongKong Yinta Tech.Devbrat's expertise lies in developing and executing successful influencer marketing campaigns that drive brand awareness, increase engagement and generate revenue. During his tenure with HongKong Yinta Tech, Devbrat worked with several influencers based in the USA to promote furniture, beauty, and auto products.Devbrat's success can be attributed to his ability to identify emerging social media platforms and influencers and to develop strategies that align with his clients' business objectives. He is skilled at identifying the right influencers for each campaign, managing relationships with influencers, and ensuring that campaigns are executed flawlessly from start to finish.Devbrat is also highly regarded for his exceptional communication and interpersonal skills. He has a collaborative approach and is adept at working with cross-functional teams to deliver results that exceed his clients' expectations.Overall, Devbrat is a results-driven influencer marketing manager with a passion for driving growth and revenue for his clients. He is committed to staying up-to-date on the latest industry trends and best practices and is always looking for new and innovative ways to drive success for his clients.
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Influencer Marketing ManagerHongkong Yinta Tech Sep 2022 - PresentBengaluru, Karnataka, India- Scouting and getting US and UK based influencers onboard.- Discuss and implement product promotions.- Discuss the Barter and Paid deals and do the negotiations for the same.- Analyse influencers performance using different formulas and tools- Come up with different ideas to make the campaign more successful so that product sale increases.- Currently, I am handling Mega, Macro, Micro influencers from YouTube, Tiktok, Instagram.- I am handling categories such as Auto accessories, Furniture, Kitchen accessories, fashion products, Pet products etc.- Strong social media skills and business sense to drive online influencer plans.- Experience and knowledge of the evolving micro-influencer industry.- Individual contributor while also a team player. -
Influencer Marketing SpecialistKoo India Jul 2021 - Aug 2022India- I oversee key politicians' accounts and make sure they post and grow on the platform.- Coordinate with vendors for branding and merchandising - Ideate and help in running campaigns on social and political issues.- Send Push notifications on trending topics.- Identify the trend on the app and help it to go viral with the help of media. -
Sr. Content ManagerKhabri Audio Platform Feb 2021 - Jun 2021- Sending Push Notifications across all verticals including News, motivation, Sarkari Naukri.- Responsible for writing a special package every day that's aired daily as a Khabri special in the morning slot.- Handling a team of VO artists and Editors and guiding them to achieve the best result.- Help senior management with the content strategy. -
Influencer Marketing SpecialistBytedance Feb 2019 - Jan 2021Gurgaon, India- I oversee Creation of trending topics (News) and focus over its performance. Keep an eye on the 'Heat' that users inside the app are discussing about. If important, making a tag over that topic. Part of content diversity and growth team where I was responsible for growth of Cricket, Entertainment, Education and Humour verticals.- Recognising quality content creator and convince them to be on-board. Sending pushes to all of our users from official Hindi account as well as from different vertical accounts.- Manually sending pushes of Breaking News or Big Events.- Auditing of push ques (10-12 news picked by machine) on hourly basis.- Keeping an eye for explicit content on the App.- Managing content for Helo app. My work includes transcribing and annotating high-quality work, planning campaigns to improve users’ interactions, Schedule live for celebrities Like Shoaib Akhtar, Mohammad Kaif, Sree Santh and Shradha Kapoor. - I plan campaign and get videos shot from celebrities, their video inspire app users and campaign gets successful. Apart from this I write script for special celebrity live and plan theme. - I also translate content from English to Hindi for the app. -
Senior Sub EditorCnn-News18 May 2018 - Feb 2019Noida Area, India- Concurrently managed several writing projects with strict deadlines. - Revised entire website content from time to time, resulting in an increase in positive customer response. - Proofread copies of trainees and sub-editors with 100% accuracy. - Updated digital media with snappy, timely content daily. -
Hindi Translator (Linguist)Google Jan 2018 - May 2018Gurgaon, India- I translated UI, Help, content for various Google Products.- I have translated many American Youtube videos in Hindi.- I have done sub-title Translation and proofreading.- I have proofread copies of colleagues with 100% accuracy. - I have suggested colloquial vocabulary for Sub-title translation. -
Senior CorrespondentZee Entertainment Enterprises Limited Oct 2015 - Dec 2017Noida Area, India- Concurrently managed several writing projects with strict deadlines. - Oversaw production of cricket country Hindi website from concept creation to Launch. - Revised entire website content from time to time, resulting increase in positive customer response. - Proofread copies of trainees and sub- editors with 100% accuracy. - Updated digital media with snappy, timely content daily. - Helped improve the website and channel's rating on social media platforms. -
Sub-EditorWebdunia Dec 2014 - Sep 2015IndoreSub Editor(2 December 2014 to 30 September 2015) Webdunia.com- Indore, India - Prioritized workflow and managed schedules to deliver completed projects under deadline. - Responded constructively to direction and feedback, both positive and negative. - Wrote in several style and voices for website, print and internal document. - Updated digital media with snappy, timely content daily. - Helped improve the website and channel's rating on social media platforms. -
Trainee ReporterDainik Jagran Jun 2014 - Nov 2014Bhopal, Madhya Pradesh, India- Did reporting for the city section of the newspaper and interacted with bollywood and TV celebrities in interview. - Wrote Articles; Interviewed celebrities and personalities; handled graveyard shifts. - Wrote and edited long and short form copy for newspaper and also made recommended changes in-house style guides for error-free documents. - Responded constructively to direction and feedback, both positive and negative.
Devbrat Bajpai Skills
Devbrat Bajpai Education Details
Frequently Asked Questions about Devbrat Bajpai
What company does Devbrat Bajpai work for?
Devbrat Bajpai works for Hongkong Yinta Tech
What is Devbrat Bajpai's role at the current company?
Devbrat Bajpai's current role is Influencer marketing specialist.
What schools did Devbrat Bajpai attend?
Devbrat Bajpai attended Lovely Professional University.
What skills is Devbrat Bajpai known for?
Devbrat Bajpai has skills like Online Journalism, Newspapers.
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