Digital Marketing Manager | Tech Lead | Php Full Stack Senior
CurrentI developed the ecommerce platform for Maxxi Econômica Farmácias, integrating internal systems with 140 stores and implementing online stock consultation. I structured the development to deliver an excellent customer experience and ensure fast distribution to POS. I integrated databases (MySQL, PostgreSQL, Firebird, SQLServer) for queries, scripts, and replications without affecting the existing system, resulting in an 800% increase in online sales.During this project, I was promoted to Digital Marketing Manager, leading a team focused on adapting and repositioning the brand on social media. I created a digital platform that automated internal tools, optimizing processes and reducing product pricing time from 3 days to just a few hours. I developed APIs and personalized reports, always prioritizing automation and efficiency.I conducted an audit of a third-party delivery company, creating scripts to analyze deliveries by store, average ticket, and delivery drivers, identifying critical issues that resulted in refunds and operational cost reductions.Currently, I lead the 2.0 version of the ecommerce project, the initial development of the company's mobile app, and marketplace integration.Technologies: PHP, Laravel, Node.js, React Native, PostgreSQL, Firebird, SQLServer, JavaScript, Next.js, Prisma, Supabase, Docker, Git, REST APIs.Tools: Illustrator, Photoshop, Trello, Scrum, Figma, Team Management.