Devika (Dee) Gupta Email and Phone Number
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As a Product Designer Lead at Wayfair, I am committed to designing experiences and flows that meet user needs and achieve business goals. I have designed for facets of the e-commerce experience such as user generated content, browsing, SEO, ad to site landing experiences and the cart/checkout process. I have also had the wonderful opportunity to manage a few enthusiastic design interns which has been very rewarding! Coming from a strong background in business and psychology enables me to better understand the needs and motivations of both the users and the stakeholders. I also completed a Master of Science in Human Factors and Information Design from Bentley University, where I learned how to apply design thinking principles and multiple user research methods to create informed and accessible designs. I have worked with agile teams in various domains, such as healthcare and e-commerce, and contributed to multiple projects that increased user retention, engagement, and revenue, using data-driven insights and iterative prototyping. I aspire to keep making experiences accessible and usable for people with disabilities, and to explore the impacts of culture and emotion on design solutions.
Wayfair
View- Website:
- wayfair.com
- Employees:
- 12209
-
WayfairUnited States -
Product Designer, LeadWayfair Mar 2022 - PresentBoston, Ma, Us -
Product DesignerWayfair Sep 2019 - Mar 2022Boston, Ma, Us -
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User Experience DesignerEquations, Llc Aug 2018 - Oct 2018Wakefield, Massachusetts, Us -
Graduate Student AssistantBentley University Aug 2015 - May 2018Waltham, Massachusetts, Us• Collaborate with advisors on special projects for international students to boost community building• Handle various immigration procedures and systems for the office• Execute various informational presentations for students.• Provide assistance to students over the phone and through walk ins. -
Resident AssistantBentley University Jan 2014 - Apr 2016Waltham, Massachusetts, Us• Mentoring and advising a group of 20 freshmen college residents.• Managing administrative tasks and enforcing college policies. • Budgeting and scheduling student activities throughout the semester.• Developing and conducting programs on diversity, social, behavioral, personal and academic topics.• Designing and using creative means of aggressive advertising to attract large percentage of students to these programs. -
Business Development And Bilingual Marketing InternStudentuniverse May 2015 - Aug 2015Waltham, Ma, Us• Designed and implemented a marketing campaign by myself, reporting directly to the Market Development Manager.• Wrote blogs for the company website, one of which performed 386% better than average.• Revised the company landing page to be more appealing to the Indian culture. • Created advertising promotions using Twitter and Facebook.• Developed and grew partnerships with organizations within and outside the US.• Designed company promotional collateral for student events. -
Marketing And Sales InternMaruti Suzuki India Limited May 2014 - Aug 2014New Delhi, Delhi, In• Planned and executed the market research for a new car model launch.• Gained an understanding into an untapped customer base. Devised marketing and advertising strategies on these research findings.• Secured the sale of two cars by understanding customer needs, following up with customers and negotiating terms to an agreement and closing the best possible deals.• Analyzed exit interviews and generated reports on the causes of high turnover rates within the company.• Collaborated with HR department to devise and strengthen the retention strategy. -
Advertising InternNoble Publication May 2014 - Aug 2014• Researched on client and competitor advertising techniques and assisted in the development of campaigns plans.• Analyzed return on investment for marketing activities for given client.• Actively interacted with target customers through code calling in order to understand the market.• Actively contributed suggestions to the design process of creating the advertisements.
Devika (Dee) Gupta Skills
Devika (Dee) Gupta Education Details
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Bentley University - Mccallum Graduate School Of BusinessHuman Factors And Information Design -
Bentley UniversityGeneral -
Bond UniversityGeneral -
Singapore International School, MumbaiBusiness/Managerial Economics
Frequently Asked Questions about Devika (Dee) Gupta
What company does Devika (Dee) Gupta work for?
Devika (Dee) Gupta works for Wayfair
What is Devika (Dee) Gupta's role at the current company?
Devika (Dee) Gupta's current role is Lead Product Designer @ Wayfair | Masters in Human Factors.
What is Devika (Dee) Gupta's email address?
Devika (Dee) Gupta's email address is gu****@****ley.edu
What is Devika (Dee) Gupta's direct phone number?
Devika (Dee) Gupta's direct phone number is +178177*****
What schools did Devika (Dee) Gupta attend?
Devika (Dee) Gupta attended Bentley University - Mccallum Graduate School Of Business, Bentley University, Bond University, Singapore International School, Mumbai.
What are some of Devika (Dee) Gupta's interests?
Devika (Dee) Gupta has interest in Children, Economic Empowerment, Education, Poverty Alleviation, Human Rights, Animal Welfare.
What skills is Devika (Dee) Gupta known for?
Devika (Dee) Gupta has skills like Market Research, Management, Sales, Event Management, Social Media, Customer Service, Leadership, Teamwork, Public Speaking, Event Planning, Time Management, Social Networking.
Who are Devika (Dee) Gupta's colleagues?
Devika (Dee) Gupta's colleagues are Mathieu B., Daniel Duchatellier, Sophia Chiaramida, Utkarsh Srivastava, Jessica Masser, Anant Shah, Ezequiel Bedolla.
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