Devika Goel Email & Phone Number

Toronto, On, Ca

Burnaby, British Columbia, Canada

Specializing in UX/UI with a focus on strategic product development. Expertise in driving innovative solutions aligned with organizational and indsutrial goals. Skilled in user-centered design, utilizing data analytics for informed decisions. Proficient in cross-functional collaboration, industry trend analysis, and project lifecycle management. Known for fostering team culture and building strategic partnerships within the publishing industry.

Canada

Currently working on projects in product and service design and business transformation for SMBs in North America, Europe and AsiaWe started by converting strategic tools and insights that were developed for bigger organizations and corporations into simple actionable tools for small and medium businesses to help them easily navigate the disruption brought about by the Covid-19 pandemic and find newer streams of revenue or maximise their current capabilities. We also developed a playbook along with some mental models that will help SMBs make themselves more resilient and easily navigate any future disruptions.

Mumbai, Maharashtra, India

Responsible for seeing projects through the entire design cycle right from business strategy conceptualisation via stakeholder and user research, to persona creation to service blueprinting to wireframing of multiple journeys mapped to personas and effective usability testing.Clients worked with include:1. Starbucks2. Amazon Pay3. Visa4. Abu Dhabi Commercial Bank

Mumbai, Maharashtra, India

Mumbai Area, India

Throughout my tryst with MSL, I believed that brands could connect with people in ways that can create value for both. This experience went on to teach me the art of engaging multiple perspectives and incorporating holistic thinking by working with various teams and on various projects which spanned across sectors.I further learnt that digital doesn’t require a team; It should be integrated with every team and every output.Areas of Expertise- Planning and Implementing Digital Strategies-Content Strategy-Crisis Communication-New Business Development-Content Creation-Social Media Analysis-Corporate Communication-Mentoring-Integrated Communication Strategy-Financial Tracking & Compliance, Quarterly & Annual Targets & Monetary Phasing

Mumbai Area, India

Acquired new clients for the company and helped the company explore other means of customer acquisition other than their traditional means by getting the company online and tracked the various people who viewed the company profiles on various sites. Also helped the company reach a common ground with its new as well as existing customers helping the customers explore through the variety of goods the company offered.

Master'S Degree, Digital Management

Activities and Societies: While completing my Master's, I had the opportunity to work with several notable clients, including.

Bachelor’S Degree, Business/Commerce, General, A

Activities and Societies: Part of national level college festival "VAAYU"​ as a committee member in management events and literary.

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Activities and Societies: Headed the Professional Development avenue of the Rotaract Club of NM College. Responsibilities also included.

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Activities and Societies: House Captain as well as Part of the Debating and Elocution team and the Editor of the School MagazinePassed.