Devika Prasad Email & Phone Number

Bengaluru

• Consulting Producer for managing different social channels and creating a brand voice for internal brands.
• Applying pop culture expertise and social media trends to all creatives.
• Directing the creation of digital assets for Saade Saat Phere (7 ½ Phere) in the weddings department.

• Supporting Brand Managers in the creation of franchise formats, including originally filmed productions, branded content as well as clip-based formats.
• Sourcing and approving clips from Acquisitions to curate the best user-generated content for Poke My Heart across Facebook, Snapchat, YouTube, TikTok, Instagram & Twitter
• Performing QC and optimisation before the content publishes
• Being responsive to the Audience Development team's stats after content goes live to make better clip choices and thumbnail selections
• Viral clip selection and creative execution of single clips and compilations.
• Training and supervising multiple editors, new associate producers & coordinators.

Noida And Mumbai

• Developing concept pitch presentations
• Acquired 25 clients and worked on profitable projects in a span of 2 years from incorporation
• In charge of Pre-Production, Budgeting & Scheduling
• Leading a team of Writers for Screenplay writing and script interpretation
• Casting the right talent
• Directing talent during rehearsals for delivery of desired performance

Noida, Uttar Pradesh, India

• Branded Content Producer for AajTak (Hindi) and India Today TV (English) -
• Produced 7 campaigns for The Hans Foundation, Colgate, XIMB, Madhya Pradesh Tourism, Hero Motorcycles, Bajaj Electricals and ALMA Lasers.
• Producer of 2 In-house events - Sahitya Aaj Tak and Femail Summit, Mail Today 2019
• Casting talent and negotiating best contracts within company budgets for Panel discussions
• Notable campaigns: 1. Love You Zindagi - Written an 8-episode series on Mental Health, Disability, Education & Rural Development aired on AajTak & TV Today2. Producer for Colgate Smile Karo Aur Shuru Ho jaao

New Delhi, Delhi, India

• A non-profit initiative undertaken to create short psychological thrillers for Mental Health awareness.
• Our film titled 'A nightmare' featured on Pocket Films Youtube Channel, a platform showcasing the best short films in India.

New Delhi, Delhi, India

• Produced and assisted in 6 TVCs for Escorts Agri Machinery and 2nd Agri Leadership Summit
• Drafted film proposals and scriptwriting for Escorts Agri Machinary Educational Films, Documentary on Battle of HAIFA, 1947 Astitva, a fiction feature on India - Pakistan Partition

Ghaziabad, Uttar Pradesh, India

• Produced short format Funny Videos that have 35M+ views on youtube
• Achieved the Youtube Silver Play Button - Creators Award for reaching 100K subscribers

Mumbai Area And Delhi, India

• Drove value growth and improving direct distribution in allotted territories
• Led a team of 10 Distributor Sales Representatives
• Trade Marketing and Merchandising activities in Delhi and Mumbai general trade
• Successfully placed 3 newly launched products - Cinthol Deo Stick, Godrej Aer Pocket and Expert Rich Hair Crème Multi Application Pack in outlets across Mumbai and Delhi

Gurugram And Noida

• Annual Employee File auditing and updating Human Resource information system
• Successfully filling 10 mid - senior level managerial positions in the Media Marketing department.

New Delhi, Delhi, India

Entrepreneurship/Entrepreneurial Studies

Received entrepreneurial mentorship in the ISLab pre-accelerator program by ISB, Hyderabad in partnership with Bocconi University, Italy

Film & Television Production Management, Film/Cinema/Video Studies

Master Of Business Administration (Mba), Marketing/ Advertising, Human Resources Management/Personnel Administration, General, First Division

Notable Activities - • Intercultural Exchange Programme with Vorarlberg University of Applied Sciences, FHV Austria • Founder of BULMIM.

Filmmaking Foundation Program, Cinematography And Film/Video Production

Bachelor Of Business Administration (Bba), Business Administration And Management, General, First Division

Commerce