Deviki Gupta, Mba Email & Phone Number

As a Product Marketing Manager at Imagine Learning, Deviki Gupta drives the go-to-market strategy for the company's multimillion-dollar SLA supplemental portfolio. She has established the organization's first-ever customer advisory board, providing a voice to customers in the development of authentic language solutions. Through her efforts, Deviki is contributing to the growth of the highly competitive dual-language market.

Scottsdale, Arizona, United States

Phoenix, Arizona Area

Conduct in-depth market analysis in the Big Data Analytics, Edge Analytics, and EdTech markets.This includes regional market forecasts, vertical analysis, market share and benchmarking and uncovering possible opportunities for growth.

Greater New York City Area

- Developed and Implemented end-to-end training program to train members on how to use the new digital platform. - Developed user guides, video tutorials, and presented a content management strategy to 200 global C level professionals. Received a 98% customer satisfaction rating for my presentation.- Presented a social media strategy to upper management and received the go ahead to implement it. Increased Facebook engagement by 138% over just one year. - Led Digital Content Management Training at Member Seminar 2 years running.- Attended General Assembly in Romania and India on behalf of Digital Strategy planning - Managed a 15,000 user digital platform and maintained an online help desk to solve user/technical issue. - Worked as an agency liason to report bugs and test new feature implementations.

Gurgaon, India

- To promote India’s #1 publishing house Penguin Books, researched online book buying behaviors and found that author fan engagement was key to publisher brand awareness, presented findings to senior management and was given the go ahead to execute the social media plan. Invited authors to chat with fans through Facebook, increasing activity ratio by 15% in a month.- Faced with a tight deadline to increase brand awareness among students for an 8.5 billion dollar global airline, designed a unique Facebook student forum that allowed first time student travellers to ask travel, visa and education related questions, increased fan following by 30%.

Phoenix

-Analyzed key performance metrics to determine training enhancements for a site wide SAP implementation at Honeywell Aerospace, this resulted in a 100% on time training of 2700+ SAP users. -Spearheaded training activities for 120 employees and was awarded for exceeding client expectations

Tempe, Arizona

-Chosen among a student body of 70K to lead the pioneering team (20 students) of Gannett’s New Media Innovation Lab.-To Increase readership of Arizona Republic online, researched the internet behaviors of 18-25 year olds (survey, in person interviews, focus groups, and digital ethnography), developed digital solutions (mock up of online games, social network and improved website design) and delivered a half day presentation to top executives at Gannett.

Traditional Mba, Marketing

Activities and Societies: Beta Gamma Sigma, Treasurer, Thunderbird Marketing Association (Fall 2011), Vice President Education.

Bsc Marketing, Marketing, Communications

Diploma In Economics, Economics

Education record