o Web development and marketing services for local businesseso Cohesive brand design across all mediao Social media management and strategy developmento Content production, including promotional materials, informational videos, etc. o SEO strategy implementation to optimize visibility in web searches

IT Manager | January 2011 – Presento Coordinated rebranding end-to-end from Custom Training Solutions to Heartland CPRo Designed and launched user-friendly websiteo Developed marketing strategy to increase web and social media traffico Created logo, letterhead, and other branded materialso Engaged in community research to understand current market offeringso Digitized filing, certification, and customer outreach processeso Implemented remote working technologies during COVID-19 health crisiso Reviewed and contracted vendors for online scheduling, telephony, and other serviceso Trained support staff on new scheduling and communication technologieso Apple Cloud-based Services, Microsoft Office 365, Acuity Scheduling, etc.Lead Instructor | September 2015 - Presento Onboarded 25+ incoming instructors, including certification and trainingo Taught 2000+ CPR and CPR-related classes, certifying/recertifying over 10,000 individualso Led classes of 30+ healthcare professionals with assisting instructorso Developed CPR training programs, both proprietary and public o Performed course review on current offerings annually to ensure accuracyo Acted as liaison between management and staff during conflict resolution

o Oversaw name change and rebranding, as well as logo redesigno Designed new, more user-friendly website through Adobe Dreamweaver softwareo Coordinate & implement various strategies for marketing and promotionso Participate & oversee daily operations of business & coordinate company eventso Developed & distributed creative messages across all advertising mediumso Train & supply technical support for iProducts within the company to assure a cohesive structure