Devinder Verma
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Devinder Verma Email & Phone Number

F&B Professional | Hospitality industry professional | P&L management | Restaurant turnaround specialist | Restaurant profitability | Team management | Menu Engineering Specialist | F&B Data Analysis at Perilicious
Location: Gurugram, Haryana, India 8 work roles 2 schools
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Role
F&B Professional | Hospitality industry professional | P&L management | Restaurant turnaround specialist | Restaurant profitability | Team management | Menu Engineering Specialist | F&B Data Analysis
Location
Gurugram, Haryana, India
Company size

Who is Devinder Verma? Overview

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Devinder Verma is listed as F&B Professional | Hospitality industry professional | P&L management | Restaurant turnaround specialist | Restaurant profitability | Team management | Menu Engineering Specialist | F&B Data Analysis at Perilicious, a company with 3 employees, based in Gurugram, Haryana, India. AeroLeads shows a matched LinkedIn profile for Devinder Verma.

Devinder Verma previously worked as Chief Executive Officer at Perilicious and Head Of New Store Operations at Gourmet Investments Pvt. Ltd.. Devinder Verma holds Senior Management Program, Business Administration And Management, General, Strategic Analysis,Business Leadership, Corporate Finance Valuation, Completed from Indian Institute Of Management, Kozhikode.

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Perilicious

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Profile bio

About Devinder Verma

🚀 F&B Innovator | Revolutionizing the Industry with Perilicious Smash Burgers💭 Seasoned F&B Operator with a Vision for Growth: I'm a passionate leader with 27 years of experience in conceptualizing and executing successful restaurant strategies. I've spearheaded the opening of 62 restaurants across formats, driving profitability and exceeding revenue targets.🏡 Building the Next Big Thing: My entrepreneurial spirit led me to create Perilicious, a brand taking the F&B industry by storm with our crave-worthy Smash Burgers. As CEO, I'm leveraging my expertise to launch innovative ventures that resonate with Gen Z and beyond.🏆 Beyond my current ventures, I'm driven by a personal vision to establish a restaurant empire of 100 locations within the next 5 years. This ambitious goal fuels my dedication to developing innovative F&B concepts that resonate with diverse audiences.

Listed skills include Food And Beverage, Restaurants, Restaurant Management, Hospitality, and 10 others.

Current workplace

Devinder Verma's current company

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Perilicious
Perilicious
F&B Professional | Hospitality industry professional | P&L management | Restaurant turnaround specialist | Restaurant profitability | Team management | Menu Engineering Specialist | F&B Data Analysis
The panchshila Rendezvous, T-540, Panchshila Park, Corner Market, Sadhna Enclave, Malviya Nagar, New Delhi,Delhi 110017,India
Website
Employees
3
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8 roles

Devinder Verma work experience

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Chief Executive Officer

Current

New Delhi, Delhi, India

Welcome to Perilicious, where I'm leading the charge in revolutionizing the F&B industry with our smash-hit Smash Burger concept! 🍔 As the driving force behind this dynamic brand, I've honed my expertise in launching innovative ventures that capture the attention of Gen Z and beyond.Let's discuss how my expertise can help propel your next F&B venture to.

Jun 2023 - Present

Head Of New Store Operations

India

  • In this profile, I successfully developed a project roadmap and planned a framework for each roll-out required by the business. My typical work area included controlling Capex within the Budget and constantly working.
  • Reduced Capex by establishing a trigger point for financial engagement during the construction phase.
  • Developed a New Store Opening SOP to aid in the development of a project road map and planning framework for each roll-out that would be required based on business needs.
  • Overruns on pre-operational costs such as dead rent, utilities, labour, and license fees were reduced. By following the launch strategy and effectively coordinating and collaborating with other stakeholders.
Mar 2021 - Jun 2022

Head Of Operations

Gurgaon, Haryana, India

  • Contributed to the success of the brand in Delhi, Bengaluru, Chennai, and Chandigarh, which further increased shareholder confidence to operate in India under a corporate basis rather than a franchise model.
  • Increased to double digit EBITDA in FY19 by implementing a variety of operational strategies such as production efficiency, variance control, vendor management, resource planning, training, and development.
  • We were able to achieve SSSG (same-store sales growth ) in FY 2019 by effectively implementing a strategy to increase foot traffic/transaction through efficient new product development and value meal launch, effective.
  • Contributed to the delivery of the best-in-class Customer Index/NPS at 85% by improving the customer experience through effective team engagement, customer engagement, and talent development programs.
  • Led the NSO for every Nando's in India starting in 2012 and accomplished horizontal business expansion by opening new stores within the allotted time frame.
  • Achieving a second place in Nando's global program, "Partner Of The Year," by successfully implementing brand standards and compliance through rigorous training, timely audits, corrective action, and teamwork.
May 2012 - Aug 2020

General Manager

New Delhi Area, India

  • Opened & operated 22 F&B stores in International & Domestic T3 Airports
  • Recognized for service delivery excellence in Best Customer Service, Best Revenue Growth, and Best Cleanliness and Best Innovative concept award from GMR-DIAL Explore Horizon 2011.
Feb 2010 - Feb 2012

General Manager

Abu Dhabi Airport Terminal 3 & Terminal 2 IGI Airport New Delhi.

  • Established 15 multi-brand restaurants in the newly constructed Terminal 3 Abu Dhabi and 10 multi-brand restaurants in Terminal 2 IGI Airport from the Project stage.
  • Led & managed a team of 190 in India and 150 in Abu Dhabi personnel including function head of HR, Operations, Culinary, Finance, F&B Controller, SCM, and IT.
Apr 2008 - Jan 2010

Area Manager

India

  • Joined as Restaurant Manager, CP in Jun’02, and later promoted to the position of Restaurant General Manager, Saket in Mar’05, and Area Manager - Saket, Gurgaon, Raja Garden & Janakpuri in Jul’07.
  • Designed Food Menu and Salad Bar for 2007-08 and 2005-06, with a complete Recipe Manual, Costing, Training, and Photo shoot of the final product.
Jun 2002 - Apr 2008

Executive (F&B Operations)

Best Western® Hotels & Resorts " Mela Plaza "

Ghaziabad, Uttar Pradesh, India

Aug 1997 - Jun 2000
2 education records

Devinder Verma education

Senior Management Program, Business Administration And Management, General, Strategic Analysis,Business Leadership, Corporate Finance Valuation, Completed

Activities and Societies: Integrative Project and Business SimulationThe Course Entrail Strategic Thinking & Analysis, Economics For.

FAQ

Frequently asked questions about Devinder Verma

Quick answers generated from the profile data available on this page.

What company does Devinder Verma work for?

Devinder Verma works for Perilicious.

What is Devinder Verma's role at Perilicious?

Devinder Verma is listed as F&B Professional | Hospitality industry professional | P&L management | Restaurant turnaround specialist | Restaurant profitability | Team management | Menu Engineering Specialist | F&B Data Analysis at Perilicious.

Where is Devinder Verma based?

Devinder Verma is based in Gurugram, Haryana, India while working with Perilicious.

What companies has Devinder Verma worked for?

Devinder Verma has worked for Perilicious, Gourmet Investments Pvt. Ltd., Nando'S India, Travel Food Services Pvt Ltd, and Ssp Limited.

How can I contact Devinder Verma?

You can use AeroLeads to view verified contact signals for Devinder Verma at Perilicious, including work email, phone, and LinkedIn data when available.

What schools did Devinder Verma attend?

Devinder Verma holds Senior Management Program, Business Administration And Management, General, Strategic Analysis,Business Leadership, Corporate Finance Valuation, Completed from Indian Institute Of Management, Kozhikode.

What skills is Devinder Verma known for?

Devinder Verma is listed with skills including Food And Beverage, Restaurants, Restaurant Management, Hospitality, Hospitality Management, Catering, Food, and Pre Opening.

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