Devin Frank Email & Phone Number

Integral leader in strategic marketing, eCommerce, and product decisions for three brands: AudioDigest, Medical Meetings OnDemand, and Lippincott ClinicalPulse

Strategic lead for end-to-end eCommerce strategy, from acquisition (SEO, advertising, price promotions, landing page experiences), through consideration (website flow, calls to action, web performance), to conversion (checkout experience, customer onboarding)

Mchenry, Illinois, United States

Responsible for the strategic management of omni-channel content strategy and UX, with a focus on digital brand platforms including social media, website, app, email, and digital programming.

Mchenry, Illinois, United States

Responsible for the development and execution of omni-channel content strategy and UX, with a focus on digital brand platforms including social media, website, app, email, and digital programming.

Mchenry, Il

Additional responsibilities include:- Content management lead for U.S. Social Media, including management of internal and external social media support teams, cross-functional editorial calendar, and creative development- Channel and strategy lead for Digital Business social media projects, including promotion and support of eCommerce, app, website, and digital services- Crisis Management Lead

Mchenry, Il

A member of the Integrated Marketing Communications team at the Medela U.S. headquarters, the Digital & Social Communications Specialist has the following focuses:- Supporting the management of the Medela U.S. social media channels- Serving as the internal social listening expert to provide valuable business insights to key stakeholders- Management of Digital Communications reporting and analytics- Digital channel support including Managed Markets and Retail channels- Branded campaign strategy development and execution- Development and execution of email marketing strategy and collateral- Internal social media and digital education and training

Mchenry, Illinois

Provided support to the Integrated Marketing Communications team in the following areas:- Social media- Web design- Email marketing- Digital consumer communications copywriting - Branded campaign strategy development and execution- Consumer print- Public relations

Schaumburg, Il

- Responsible for the collection and analysis of social media analytics to six regional teams and company upper-management on a monthly and quarterly basis- Provided detailed insight reports following all social media events- Managed the tracking of brand sentiment and messaging effectiveness using online listening tools- Organized and implemented social media events including Facebook chats, Twitterviews, and Google Hangouts- Collected content in the form of quotes, photographs, videos, and key messaging from live events- Assisted in the development of strategic and integrated social media marketing campaigns on a monthly basis- Offered strategic insights to six regional teams in the forms of live consultation and design and creation of best practices materials- Provided one-on-one direct support for image manipulation, graphic design, copy editing, and strategic content planning to one regional team- Designed cover photos, infographics, and other graphic elements for use on all company social media platforms- Provided direct feedback to social media agencies drafting campaign-specific content for social platforms

Crystal Lake, Il

- Posted daily updates for clients’ social media presence on Twitter, Facebook, and LinkedIn- Wrote and designed layout for bi-daily email blasts for a national trade event- Proofed content and design for a national trade event catalog- Created and maintained online brand personalities for clients- Served as liaison between clients and local print media outlets- Supervised and analyzed clients’ Google AdWords marketing- Led the organization of a Multi-Chamber marketing event (mixer) ---> Designed event online and print invitations ---> Created overall event theme ---> Ensured message consistency within all event marketing ---> Designed and presented event pitch to client management ---> Worked on client website redesign team ---> Managed guest list of members from six town Chambers of Commerce- Assisted in logo and website redesign for various clients- Drafted official press releases and monthly newsletters

Crystal Lake, Il

My position served as liaison between clients and management. I was in charge of the training of all incoming employees for the host position. Daily duties included maintaining quality control of the restaurant environment and product, as well as managing a waiting list of over 100 customers.

Responsibilities included organizing travel itinerary, practice schedules, and tournament information for a team of twelve players while managing communication between company staff, team players, and parents. I led and supervised all practices and games.

Marchandising, Store Organization, POS Displays, Customer Service, Stocking, Money Handling, Store Opening and Closing

Bachelor'S Degree, Advertising

Spanish Language

Activities and Societies: Volunteer adult English instructor at the Biblioteca San Joaquin, volunteer teacher's assistant at San Joaquin.