Devin Mckinney Email & Phone Number

Eugene, OR, US

• Company needed a better web-based lead funnel and a traveler/planner matching platform; interviewed travel experts and travelers for both sites
• Designed and delivered two new web sites - travelbeyondtheobvious.com where experts attend online video training courses, and thetravelexpertnetwork.com where travelers review and select a travel expert to plan their.
• Created sitemaps for both sites, wrote all copy, designed all graphics, configured best-practices SEO and built both sites from scratch using Wordpress, Elementor, Woocommerce; managed db migration and cutover to.
• Ran 27 Monthly Mastermind Calls and 26 Bi-monthly Working Sessions (all on Zoom, between 1 and 10 attendees per meeting)

• ZeehausCreated product marketing message for blockchain-based real estate fractional ownership platform, 2018 Tech Crunch Top Pick
• GenoBank.ioCreated Secure Token Offering product marketing messages and StartEngine profile for blockchain-based genetic test lab

• Managed ideation process for innovative mobile social app allowing people to collaborate to gather and integrate multiple media sources to capture the feeling and sense of events, like memories
• Created functional specification and storyboard, guiding engineers to create interactive mockup
• Drafted patent application, wrote product description and claims for attorney review

• Managed requirements for complete rework of SaaS-based test ordering site for equine genetic health and testing company, updated UI/UX to improve flow and accelerate sales
• Worked closely with engineering team and sales/support through a series of MVP/interim product releases

• Created product roadmap, sitemap, use cases and requirements for used good sales web app "Craigslist killer", with both a seller and a buyer interface
• Created pitch deck to attract seed investment for web-based C2C "Craigslist-killer"; company secured $160K seed round in less than two months months

• Managed B2B product line overhaul from poor-performing black-box EDI procurement solution to SaaS-based procure-to-pay platform targeted at SMB
• Sourced, signed and managed top tier web design firm AP42 to build new C2C identity package, collateral and web site
• Planned and managed 11 quarterly app updates for telecom app based on interviews with customers, partners and industry experts

San Ramon, CA, US

• Created SMB “marketing-in-a-box” product w/5-page web site template
• Recruited and managed Manila-based product team for program pilot phase

San Francisco, California, US

• Led product team extending Wells Fargo brokerage site (now WellsTrade®) functionality of statement consolidation, free trade count and realized gain/loss
• Drove Rational Unified Process (RUP) process connecting multiple teams for 6 month requirements process

Westlake, Texas, US

• Prioritized and scheduled 8 product groups’ bug fixes and enhancements to SchwabInstitutional.com with over $1B in financial assets under management
• Added eDelivery enrollment to web login process with 55% adoption

• Directed product team developing TrueReq, a collaborative product lifecycle system for Product Managers, built using then-new SaaS technology model to support Agile, Extreme, RUP, waterfall
• Repurposed TrueReq engine to support broader market with SaaS-based project management system, Green Array, successfully launched at Demo 2004

Founded one of the first web design agencies on the planetDesigned and deployed e-commerce and corporate web sites with staff of programmers, graphic artists and web producersCustomer list included AOL,TIBCO, McAfee, WebVan, SkyTel, and LitleNet

Built the SoftBook, the first consumer eBook deviceCreated first electronic publishing pipelines for all major U. S. and German publishers for consumer marketsHired and led Content Services Group for pipeline publishing support, automation and scaling Staffed Professional Services Group for global corporate installations of secure electronic document.

• Built Content Services Group for conversion of documents to electronic form.
• Adapted assembly line process to accept content from 13 conventional and electronic publishers, including Simon & Schuster, Time Inc., Random-House, and McMillan.

Founded one of the first web design agencies on the planetDesigned and deployed e-commerce and corporate web sites with staff of programmers, graphic Customer list included AOL,TIBCO, McAfee, WebVan, SkyTel, and LitleNet

Built user test group for first pen-based computing system and applicationsShipped PenPoint Developers Release, PenPoint 1.0 and Penpoint 1.0 Software Developers Kit with team that went on to lead Intuit, Palm, Apple, Google, etc.One of the most famous flops in Silicon Valley history – see Start-Up: A Silicon Valley Adventure by Jerry Kaplan for whole.

Pen Tablet testing

Juris Doctor, Law

Mba, Finance

Education record

Education record