Devon Gould Email & Phone Number

New York, Ny, Us

New York, New York, United States

New York, New York, United States

New York, New York, United States

• Led the creation of a competency model with mapped competency levels, partnering closely with the business• Conducted employee empathy interviews on career perceptions and analyzed qualitative results• Developed a dynamic competency scorecard prototype to empower development planning discussions• Provided career pathing change management recommendations and supporting resources to leadership

New York, New York, United States

• Developed and led a peer-to-peer mentoring pilot program with 34 aspiring people managers• Supported the design of, created learning resources for, and facilitated three hybrid management trainings• Analyzed employee surveys, derived actionable insights, and presented recommendations to leadership• Supported formation of a career development panel communication strategy and event plan

New York, United States

• Provided strategic recommendations to change management team on organizational restructure plan• Proposed and presented expansions to accessibility efforts and early careers program to key stakeholders• Created talent planning dashboards in Excel for senior leaders and generated actionable insights for 2022

New York, New York

• Supported the development of staffing strategy, training processes, and financial budgeting tools for the planned implementation of launch 3200+ experiential marketing events across 36 different markets• Led brand knowledge and activation execution virtual trainings for newly hired promotional staff• Spearheaded client’s COVID-related pivot from high touch point marketing events into socially distant, low touch point experiences, researching and consulting on safety standards, cost impacts, and logistics

Greater New York City Area

• Managed enterprise-level client accounts, cultivating strong relationships with senior executives while guiding customer acquisition and retention strategies across Paid Social, Paid Search, and Display platforms• Evaluated ongoing marketing campaigns, drawing insights to optimize ad effectiveness and return on investment for clients, and receiving high recognition for compiling comprehensive, data-driven reports

Greater Atlanta Area

Created pricing and inventory management strategies for ticket resale marketplace, increasing revenue whilereducing exposure to risk, resulting in 5% gain in company’s profit marginLed company’s search to hire an outside marketing agency, meeting one-on-one with prospective candidates,analyzing proposed go-to-market strategies, and providing recommendations to leadership

Atlanta, Georgia, United States

Led Inside Sales Team of 15 members in season ticket sales over two months with $250K+ in contractually obligated income

Emory University

• Built relationships with campus organization leaders, creating experiential Hawks events on Emory’s campus• Increased group ticket sales, fan excitement, and brand awareness for the Hawks at a collegiate level• Led the college ambassador program across 10 college campuses in group ticket sales, raising over $22K

East Rutherford, Nj

• Analyzed communications outreach/sales reports and facilitated social media management/content creation• Facilitated management of stadium events as photo marshal, press conference support, and usher

Greater Atlanta Area

• Developed customer profiles through extensive survey creation (administered nationally) and cluster analysis• Created an integrated marketing campaign, combining Popeyes Louisiana Kitchen and football with group• Scripted and storyboarded seasonal television commercials as well as managed group finances

Greater Atlanta Area

• Created a survey sent to 100,000 Georgians for the groups above to learn more about Atlanta Sports Market• Analyzed survey results and presented key insights to each team

New Rochelle, Ny

• Researched, scripted, and storyboarded marketing/fundraising video for the Senior Associate Athletic Director for Advancement and External Affairs of the Athletic Department• Researched and developed criteria for induction into the Iona College Goal Club Hall of Fame• Ran the 8th hole at the 36th Annual Goal Club Hall of Fame Golf Outing, raising an additional $500 in donations

Hawthorne, Ny

Worked during the summers.• Created online, physical system to arrange 8,000+ legal cases, reducing retrieval time from 2+ hours to minutes• Scanned and filed documents and provided mailroom support with urgent and confidential matters

Greater Atlanta Area

• Headed online marketing, effectively reaching ~43k Facebook and ~11k Twitter followers• Managed concert events by preparing dressing rooms, selling and scanning tickets, and ushering • Facilitated setup and takedown at the 3rd Annual Blue Moon Beltline Boil Festival

Master Of Arts - Ma, Industrial And Organizational Psychology, 4.0/4.0 Cumulative Gpa

Bachelor Of Business Administration (Bba), 3.7/4.0 Cumulative Gpa

Activities and Societies: Delta Tau Delta Fraternity Director of Recruitment/Founding Member Ad Hoc Student Theatre TreasurerDelta Tau.