Devon Corcoran Email & Phone Number

Nashville, Tennessee, United States

United States

United States

Drove 364% revenue growth year over year through listing optimization, inventory management, pricing, and ad optimization all while improving ROAS.Refined target consumer for non-alcoholic beer brand and functional drink brand through competitive analysis, quantitative and qualitative analysis, resulting in focused positioning and targeting.Developed.

United States

Nashville, Tennessee

Supported regional marketing team with execution of strategy, reporting and data analysis, project management.Led Consumer Collecting & Non-Commercial workflow test for South Business Unit to inform national strategy and best practices.Consumer Collecting Specialist (Interim): Led team of eleven Student Marketeers. Responsible for recruitment, training.

Nashville, TN

Developed regional plan to support sales of LTO through strategic sampling of more than 2,500 workers at over 200 relevant accounts.Worked with Sr. Brand Marketing Manager to identify gaps & opportunities within current regional collegiate landscape.Supported BP20 regional ideation and planning.Supported Culture properties (e.g. Red Bull Dance Your Style.

Nashville, TN

Drove and managed the global brand image of Red Bull on a campus of 8,000+ students.Executed original ideas for Back To College to drive trial and awareness while aligning cross-functionally to drive sales and build distribution.Built relationships with campus opinion leaders to credibly build brand relevance.Activated various Red Bull assets from the.

Nashville, TN

Developed and executed strategies to drive trial among new and infrequent consumers.Interacted with more than 60,000 consumers in one-on-one sampling situations and developed keen understanding of Red Bull consumers in market.Led Student Marketeer activation with Red Bull Records artist, Warm Brew. Managed Nashville Free Goods warehouse inventory.Chosen to.