Devon Dawson Email & Phone Number

Toronto, Ontario, Ca

Busy working to reinvent the future of healthcare communications. Deep and diverse background in startups, finance, DTC and B2B, packaged goods and OTC, in addition to pharma. Responsible for commercialization and marketing/advertising for a variety of pharma and biotech brands at different stages of their lifecycles. The one thing they all have in common: strategies that deliver meaningful customer experiences which drive meaningful results. Strong believer that storytelling is a science, art form, and must-have in a modern market. I probably care about your brand enough for the both of us. Lucky enough to lead a team as hellbent in changing the world as I am.Clients of note include Pfizer, AbbVie, Axsome, Astelles, and Eisai. Launches of note include Biohaven's (now Pfizer's) Nurtec ODT and Axsome's Auvelity.

Independently own and operate a boutique recording studio. Work as producer, engineer, mixing and mastering engineer for all productions. Engage directly with both artists and labels by supervising, developing, and recording material. Artist profile includes Local Natives, Big Thief, John Shakespear, Strand of Oaks, The Starting Line, New Found Glory, The Dove & the Wolf, and Salem Wolves.

Boston, Ma, Us

Lead planner and strategist responsible for developing brand identities and communication plans, subsequent campaigns, and bridging divide between conceptual to channel planning to creative execution for international clients. Clients of note include Pfizer, Takeda, Royal Canin Health, Akcea, Sobi, Blueprint Medicines (among various pharmtech startups).

Cambridge, Ma, Us

Digital and program strategist responsible for researching, creating, and then launching and maintaining advertising/marketing strategies that met clients’ business goals. Strategic work includes contemporary digital, and integrating PESO in B2C and B2B applications. Clients of note include Tracfone, Red Hat Enterprises, Demandware, MFS, Bentley University, IDEXX, Honeywell, Brother Printers, American Student Assistance, Cambridge Trust Company, and Corning Life Sciences.

Boston, Ma, Us

Lead digital strategist in agency’s primary office, responsible for creating, implementing, and managing online strategies that meet clients’ business goals. Built and managed content team, as well as consulted or act as primary on virtually all agency clients in digital.Clients of note include Comcast, Staples, Boston Celtics, Berklee School of Music, Blue Cross/Blue Shield, WBUR, and Hannaford Supermarkets.

Greenland, Nh, Us

Lead digital and brand strategist, and member of creative team for clients’ online and offline marketing campaigns. Helped strategize the national launch of multiple brands, including Lindt, World’s Best Cat Litter, Julia Mancuso, and General Electric's “Is My Cancer Different?” campaign.

San Francisco, Ca, Us

Performed multiple roles for the startup early on (one of the original 30 members of Square team), included writing almost all copy, editing other written materials, and general marketing duties. Also integral in the hiring and build out of the subsequent support, copy, PR, and engineering teams.Upon two promotions, created all copy to be used by support team for user inquiries and generated material for Square’s knowledge base (including all copy for FAQs, blogs, user forums, and video tutorials). Also helped write copy and informed digital strategy around Square’s revolutionary Card Case release; acted as direct point of contact for user experience, often on-boarding brands.