We are a boutique branding, graphic design, strategy, and story-telling agency based in the San Francisco Bay Area.We specialize in building hospitality and lifestyle brands; taking the process from the early stages of creative direction, to comprehensive visual identity; complete with a variety of visual and experiential cues, brand language, collateral pieces to comprehensive digital experiences.We are a boutique branding, graphic design, strategy, and story-telling agency based in the San Francisco Bay Area. We specialize in building hospitality and lifestyle brands; taking the process from the early stages of creative direction, to comprehensive visual identity; complete with a variety of visual and experiential cues, brand language, collateral pieces to comprehensive digital experiences.

A first-of-its-kind omni-channel food enterprise focused on reimagining food prepared away from home. The business is led by a unique team of culinary, branding, operations, and financial professionals whose decades of collective experience have built a foundation of business and culinary acumen resulting in accelerated sustainable growth and profitability. -Established annual marketing plans and KPIs for all restaurant and catering offerings.-Worked with C-Suite to develop operational roadmap focused on defining key assets and priorities that could immediately generate revenue as part of the Company’s “got to market” plan. -Led the development of 2 individual restaurant brands, slated to open in 2023.

CMD is an integrated marketing agency with a focus on growing companies through provocative, evidence-based marketing strategies, content, and creative. During my time I lead a dedicated team of Account Directors and oversaw a $5M+ portfolio of business including key clients like JELD-WEN, Mutual of Enumclaw, Car Toys, Portland Clinic, Roseburg Forest Products, and more. Additionally, I worked with leadership teams to redefine the digital service offerings and improve profitability across the board. Led a number of new business initiatives and collaborated with Project Mgmt and Operations to help improve process, agency offering and pricing for some of our core services. Drove the development of annual marketing plans and roadmaps key clients, designed to increase customer acquisition while simultaneously ensuring more profitable revenue for the agency.-Led a multidisciplinary team, overseeing $5+ MM in revenue across AOR and project-based accounts. Category expertise in Construction and Building, Windows and Doors, Healthcare, and Consumer Goods.-Increased profitability across accounts in the portfolio by more than 10%.-Led the development of annual go-to-market plans, successfully mobilizing all agency resources and departments.-Spearheaded agency business development efforts, diversified business verticals, and helped add 4 new clients to the agency roster.

At FINE, I acquired promotions from Project Director, to Head of the PM team and then transitioned to a senior Client Acquisition and Retention role, responsible for new business development, as well as the on-boarding, retention, and growth of clients to ensure seamless delivery and execution of all programs. Some of my personal highlights include my work with Kimpton Hotels, Pernod-Ricard, and Clarisonic.-Led onboarding for all new agency Clients, setting expectations and ensuring successful launches.-Oversaw the financial health of all projects from inception through production/launch.-Restructured and grew maintenance revenue by 25% in one year through increased efficiency and new projects.-Trained and mentored all project management staff, integrating both Account and PM best practices.

TouchStorm is a YouTube Channel Management pioneer enabling global brands succeed on YouTube through data-backed strategies and actions.PowerPact was an independently owned promotion agency specializing in Consumer and Trade Promotion, Experiential Marketing and Digital Design / Strategy for fortune 100 brands.I was a founding member of both agencies, helping to define and build out the account/project management disciplines and best practices while overseeing national and global campaigns for some of the biggest brands in the world.-Led REGGIE award-winning consumer programs for both Sony VAIO and Procter & Gamble.-Secured $1.5M in incremental revenue at Sony through account-specific initiatives and activations.Launched the first-ever online cooking club for Betty Crocker including a marketing plan, video production, website, and social networking media plan.-Led the production of brand-sponsored video content into earned media (editorial) space through an extensive network of online and offline publishers.

Leveraged my skills to guarantee successful outputs while staying within project budgets and ensuring client's were successful and happy. I leveraged my skills in account and project management as well as event and sponsorship activation to help provide more value for our clients.