Devonya Johnson Email & Phone Number

Boston, Massachusetts, United States

Atlanta, Georgia, United States

Led program/project management for digital experience projects from ideation to delivery, including strategic planning, creative design, copywriting, scheduling, QA, and development execution.Led complex website redesign for LabCorp & Align Tech.Managed email marketing initiatives for Bridgestone (Firestone Direct).Project Manager across multiple cross-functional teams to include Client Services, Design, Data Science, Product Marketing, Engineering, Legal and Accessibility teams, ensuring alignment across initiatives.Implemented risk management strategies, proactively identifying potential issues and developing mitigation plans.Drove continuous improvement initiatives, optimizing processes and enhancing team productivity.

Kansas City Metropolitan Area

Lead project manager on the development of email campaigns & large enterprise websites for Bayer/AbbvieProvided leadership to project teams by building and motivating disciplines to meet project goals and milestonesWorked closely with UX/UI, content strategist, copywriters, SEO, analytics & developersEnsured all projects were well documentedEnsured projects were delivered on time, within budget, and met requirements.Developed robust project plans that identified resources and budgetary needsCoordinated with vendors and suppliers as neededManaged the definement of email campaigns, which included: subject lines, content, customization, A/B testing, and quality assuranceAssisted in the creation of SOWsWorked in conjunction with Product Owners and Account LeadsLed regular project status meetings and stand-upsFacilitated retrospectivesAssisted in the creation of Agile users stories, backlog prioritization, and sprint planning

Atlanta Metropolitan Area

Served as the key point of contact for all creative, app, social, and website development from end-to-endManaged the website re-platform from WordPress to Magento 2.0Wrote all business requirements as it relates to website developmentResponsible for keeping resources on task and projects on deadline handling all logistics and keeping everyone updated on the progress.Managed the creation of all social media creativeFacilitated and manage the design and execution of all gaming print materialsAssisted in all email program executionsI conducted all usability testing including A/B, card sorting and focus groups. Managed a team of three designers and one front-end web developerLed all creative discussions around the redesign and maintenance of the website, app development, social assets, and print materialsResponsible for creative reviews, updates, and approvalsWorked closely with SEO agency to ensure optimization strategies were followed throughMaintain all project documentation, including status reports, SOWs and RFPsBuilt and managed complex project plansConsulted and strategically helped stakeholders align their digital initiatives through content strategy, UX/UI, SEOAssisted with monitoring and reporting on Google Analytics metricsPrepared and facilitate test cases for all QA effortsFacilitated all QA efforts, including UAT, and smoke testing.Facilitated Agile ceremonies and methodologies

Served as technical leadership on digital initiatives for clients such as Marines, Pennzoil, and ScanaLed the redesign and launched web presence from site structure (UX) to visual design to copywriting and coding efforts for the Marines.comManaged and coordinated a team of 20 professionals and acted as the liaison between the agency's technical/creative production and account teams, providing cutting-edge marketing for top-caliber national and international brands. Wielding a budget of $4 million for Marines account and related individual product brandsManaged overall project budgetsManaged project lifecycle from inception through deployment, adhering to the SDCL modelDeveloped and maintain detailed project plans for each accountLed kick-off meetings, and ongoing internal and external project meetings, including daily status stand-ups to ensure quality work and deliveryCoordinated User Acceptance Testing (UAT) and assisted in testing efforts.Facilitated and participate in CMS website updates using AEM softwareTracked project progress and reported to all internal/external stakeholdersMentored and groomed print project managers for the transition into digital

Atlanta

Served as advocate and consultant for Digital Customer Experience initiatives across online billing & paymentsSuccessfully managed AEM ProjectsWork with respective creative disciplines, such as designers and content writers, to ensure timelines are met and creative standards are adhered toParticipated and adhered to Agile principles such as daily ceremonies & Scrum master responsibilitiesReport project status and requirements to Senior level managementManaged project defects via JIRAAssess, plan for, and manage project risks, issues, escalations, and problem resolutions.Acted as project liaison between IT partners, content writers, designers, usability, client organizations, and business partnersResponsible for creative reviews, updates, and approvals

In Progress, Digital Marketing

Sociology