Devshree Bakshi Email & Phone Number

Design Lead on the Banking and E-Commerce Domain in the organisation.Individual contributor with a leading bank of Malta. Independently conducted user research and created flows and prototypes for user testing. to build their B2B website and App which helped the bankers to achieve their tasks efficiently and increased their productivity. Created visuals based on the feedbackSole Designer on B2B E-Commerce Domain in the organisation.Responsible for anticipating users' needs at every step of their journey toward the purchase, with the goal of creating a consistent, enjoyable, and efficient shopping experience which helped increase sales by almost 22%.

Mumbai Area, India

I was responsible for managing the Web and Mobile front-end for their primary service product Shaddi.com. Also worked for the named Select Shaadi.

Work closely with designers, user researchers and design VP to understand user requirements and design briefs.Design user interface for various modules including web, mobile and design style guide using HTML and CSS.Visual design mock-ups for various online campaigns, landing pages to marketing display banners and work closely with fron-end team to maintain the consistency.

Mumbai Area, India

Work closely with SEO, Tech, Content Strategy & Marketing team for new modules.Design & deliver prototypes, mock-ups, guidelines and ui design specifications.Analyse & define a tentative timeline for the design project.Visualize, ideate and present design concepts for Landing Pages, Overlays and Current promotions.Internal design branding projects.Worked with HTML 5 and CSS3.Define a visual language, icon set and UI patterns.Monthly release site UX Design & Front-end developmentSite front-end performance enhancementDesigning and execution of mailers, flash banners and Facebook Ads maintaining the consistency of the campaign.

Discuss with client to understand business requirements.Understand the user interface design guidelines & principles for desktop, responsive desiging and other CMS like Bootstrap, Joomla and Word press.Convert business requirements into design briefs.Estimate & define the entire duration of the project with phases.Send weekly time sheet to offshore clients for billing by keeping business development team in the loop.Get design inputs & feedback from business stakeholders via sharing a quick presentation.Get the wireframe approved by client.Create pixel perfect design template with variations and share them with the team.Validate ui design assets, create reports with annotations & send to end client for changes.Develop the website with the final user interface design assets. Using HTML and CSS.Get feedback from clients and make further rounds of design iterations before testing.Create and manage internal branding, marketing & promotional design projects.Create an user interactive Cd for doctors on various topics.Create interactive mailers mainly for finance sector.New design concept pitches for new clients.Interactive flash demo's and banners.