Senior Marketing Communications Specialist
CurrentI collaborate with EMEA and Global Marketing teams, including Regional Marketing Management, Global Marketing Operations, Digital Programs, and SDR Teams. I specialize in accelerating sales pipeline growth and shortening the sales cycle through strategic marketing initiatives, including planning, executing, and measuring campaigns targeted at Sophos’s end users. I manage end-user programs such as webinars, and events to ensure effective demand generation. Additionally, I work with global teams to localize and execute marketing campaigns, analyze and report on campaign performance, and support Channel Marketing activities in the EMEA region. I also lead Emergency Response and Thought Leadership webinars and develop strategies for Quarterly Campaigns, Communications, and Virtual/In-Person Events, briefing all relevant stakeholders