Devyendar Maganti Email & Phone Number

Texas, United States

San Jose, Ca, Us

- Develop solutions leveraging Adobe’s experience cloud products (Analytics, Audience Manager, Target and Campaign) for digital business challenges faced by client- Pre-sales consulting for new and prospective clients, including RFP- Brainstorm innovation projects to help develop GTM solutions for specific region and industry requirements demonstrating consulting through-leadership.

San Jose, Ca, Us

• Develop and implemented customized analytics solution for client in APAC region.• Develop solutions leveraging Adobe’s experience cloud products (Analytics, Audience Manager, Target and Campaign) for digital business challenges faced by client• Generate analytics driven solutions and insights leveraging advanced analytics and machine learning concepts.• Educating and enabling analytics solutions for a large bank in APAC region.

Bangalore, Karnataka, In

Digital Analytics and Digital Marketing Consultant Develop and present Digital Analytics and Marketing proposals for prospective clients across industries. Worked extensively on developing implementation solutions, clickstream analysis, multi-channel analysis to measure the performance of digital and offline-online properties and developing dashboards for client’s senior management using Adobe Analytics, Google Analytics and IBM Coremetrics. Extensively work on Social media analysis, Text mining and Sentiment analysis using Data mining techniques. Work on Digital Analytics POC and POV for the clients and investment projects at Mindtree Developed Digital Audit framework, Go to market solutions and strategy including initiating discussion with Adobe Analytics and WebTrends for partnership opportunities and competitor evaluation. Educate Pre-sales/Business Development and existing Digital related teams on Digital Analytics and Marketing solutions/Service offering. Develop Digital Analytics solution capabilities and capacity by identifying team training requirements, team bench strength and technology frameworks/readiness/capabilities.

Bangalore, Karnataka, In

 Responsible to manage Digital Analytics needs for News & Sports vertical of Time Inc., (i.e. EW.com, People.com, TIME.com, Sports Illustrated, Fortune.com, Money.com and Golf.com) Provide key insights and recommendations by analyzing web analytics data for user behavior, traffic-flow, heatmaps, conversion-path, seasonal/special-event performance and marketing channels & traffic measurement. Monitor Social Media performance by analyzing interactions of users, brand posts and EdgeRank of the brand/competitors across social media platforms primarily on Facebook and Twitter Competitor intelligence by analyzing competitor’s performance in-terms of their traffic source/loss, SEO and Social activities to engage with users. Create, manage and present periodical and ad-hoc analysis to top management on as-need basis. Monitor performance of various paid/organic promotion campaigns across Search, Social and Partner networks Automate and schedule Dashboards using Advanced excel, VBA, Omniture Report Builder and APIs Support on creating web analytics solution design (SDR) and specs for AdobeAnalytics tag implementation and validated post implementation.

New York, Ny, Us

Worked on Time Inc., process, when it was in pilot-phase

South San Francisco, California, Us

 Search marketing Team supervision and performance management. Responsible for developing short term and long term proposals and media plans. Primary point of contact for clients, communicating frequently on campaigns performance. Responsible for analyzing ROI and develop strategies to improve ROI. Involved in day-to-day campaign management and optimization on major search engines such as Google Adwords, Yahoo Search Marketing, MSN Adcenter and Ask.com. Well versed with Web analytic tools such as Omniture, Google Analytics, CoreMetrics and Hitslink. Provide training for fresher on Online Marketing concepts.

Managing PPC campaigns at major search engines Google Adwords, Yahoo Search Marketing.Keyword research, Bid management & ROI management.Reporting weekly and monthly updates to the clients.

Strategic Management, Strategy, Marketing, Sales, Finance, Crm

Program In Business Analytics, Ai/Ml, Data Science, Business Analytics, Predictive Analytics And Statistics

Mba, Marketing & Finance

Bachelor Degree, Computer Science