- Collaborate with executive-level management to provide follow-up and accountability to the digital marketing team.- Work closely with the COO to identify opportunities for process improvements, efficiency, and effectiveness within the digital marketing team, resulting in a reduction in missed deadlines and overdue deliverables.- Develop project plans, tasks, and timelines, and coordinate with team members to ensure timeliness of all deliverables.- Conduct resource planning to optimize team efficacy, ensuring the team is adequately equipped for project requirements.- Contribute to the development and implementation of SEO strategies to enhance the online presence of clients.- Active participate in the planning of advertising campaigns, ensuring alignment with client goals, industry best practices, and data driven decisions. - Worked remotely on independent projects - including internet marketing strategies, advertisement development, and operations optimization.

- Collaborate with executive-level management in the development of performance goals and long-term operational plans.- Maximize efficiency and productivity through process analysis and interdepartmental collaboration.- Analyze operational processes and performance, recommending solutions for improvement as necessary.- Analyzed internal budget vis-a-vis expenditures and external vendor relationships to minimize waste and enhance profitability.- Worked remotely on independent projects - including internet marketing strategies, website development and optimization. - Build and maintain relationships with all department heads, external partners, and vendors to make decisions regarding operational activity and strategic goals.- Collaborated autonomously and alongside the lead programmer to devise, plan, code, and execute web development initiatives, elevating the company's online presence and augmenting functionality.- Planned and executed internet marketing strategies, overseeing quarterly strategy documentation creation, content collaboration with a copywriter, quality assurance, and timely scheduling for website and social media publication.

- Engaged in independent remote projects, encompassing project management, directory/listing management, SEO, and strategic planning and implementation of social media activities.- Contributed to estimating, billing processes, and project management for website development and internet marketing projects.- Coordinated the planning of internet marketing strategies, including the creation of quarterly strategy documentation and collaborative content creation with a copywriter.- Oversaw the execution of internet marketing strategies, focusing on quality assurance and timely scheduling for website and social media publications.- Contributed to WordPress development through active engagement in fundamental HTML programming.- Played a pivotal role in customizing WordPress templates to enhance website layout and creation.

- Supported the lead project manager in orchestrating internet marketing, digital advertising, and website development projects to ensure their timely and successful completion.- Aided in the preparation of estimates, billing processes, and facilitated communication with clients to maintain smooth interactions.- Operated remotely on independent projects, demonstrating proficiency in directory management, basic project management, and strategic execution of social media activities, encompassing planning and implementation.- Utilized diverse software applications, including word processing, spreadsheets, and presentation software, to optimize operational efficiency.

- Led the development and maintenance of social media platforms, assuming a key role in planning and organizing advertising campaigns across print, radio, and online media. This included overseeing the initial design stages and coordinating the entire process as the primary representative.- Assumed the role of Lead Website Change Coordinator, overseeing tasks such as display banner management, creation of blog pages, and general updates.- Took charge of coordinating SEO, SEM, and Retargeting activities to enhance the website's performance and visibility.

- Initiated and managed the development of social media platforms for the promotion of products and services.- Oversaw the ongoing maintenance of the company website to ensure optimal functionality and relevance.- Gathered sensitive patient data for insurance and diagnostic purposes and conducted initial assessments.- Oversaw procurement and receiving processes for Cost Del Mar and the contact lens segment.- Provided support to patients in choosing the most suitable frame styles, lens materials, and addressing their specific requirements.