Diane Willcox

Diane Willcox Email and Phone Number

Creative Collaborations Maven @
Diane Willcox's Location
Midland, Michigan, United States, United States
Diane Willcox's Contact Details
About Diane Willcox

I’m passionate arts professional with a vibrant background in producing and presenting performing arts in both nonprofit and for-profit theater settings, primarily focusing on general management, communications, community engagement and marketing. I’m eager to collaborate with enthusiastic, like-minded colleagues who share a passion for their craft. I am seeking temporary or parttime contract or consultant opportunities.My expertise spans booking, contracting, settlements, advertising, and promoting the arts. I thrive in creating and leading dynamic teams, with a strong track record in personnel management, project coordination, budgeting, strategic planning, union negotiations, managing contracts and conducting financial settlements. However, I am eager to support others -- I can fill in any level position, from promotional materials coordinator, administrative assistant to Director of Marketing to interim CEO.I am especially passionate about mentoring students and young professionals, accessibility issues and outreach. I’m known for consistently meeting or surpassing goals, and I excel in team management, budgeting, planning, negotiating contracts, project oversight, marketing strategy, and relationship building.Feel free to reach out if you have a short term or parttime need that fits my profile!

Diane Willcox's Current Company Details
Available to arts organization seeking experienced leadership or support.

Available To Arts Organization Seeking Experienced Leadership Or Support.

Creative Collaborations Maven
Diane Willcox Work Experience Details
  • Available To Arts Organization Seeking Experienced Leadership Or Support.
    Creative Collaborations Maven
    Available To Arts Organization Seeking Experienced Leadership Or Support. Jul 2024 - Present
    Wherever I Am Needed
  • Midland Center For The Arts
    Vice President Communications & Development, Interim Co-Ceo; Midland Center For The Arts
    Midland Center For The Arts Dec 2019 - Jul 2024
    Michigan, Usa
  • Broadway In Tucson, A Nederlander Presentation; University Of Arizona
    General Manager, Broadway In Tucson; Director Of Operations/Marketing Strategy, Uapresents
    Broadway In Tucson, A Nederlander Presentation; University Of Arizona Sep 2018 - Dec 2019
    Tucson, Arizona Area
  • Wharton Center For Performing Arts
    Director Of Marketing & Communications
    Wharton Center For Performing Arts Sep 2011 - Aug 2018
    East Lansing, Mi
    Cited by Venues Today as 2012 & 2014 top University Venue of its size in the country.Directed communications and marketing for 40+ events annually in multiple venues:• Exceeded subscription campaign sales goals each year with an average 4% increase year over year for four consecutive campaigns. • Exceeded single ticket sales goals for Broadway season each year for the past four years.• Managed all communication for performing arts center, educational art institute, and development department; advise and mentor marketing efforts for additional subsidiary markets. • Advised Managing Director on programming and contracts.• Liaised with National Broadway Tour press and marketing representatives; direct marketing strategy, advertising buys, settlements, etc.; oversee annual subscription campaign. • Collaborated with ticketing director on website design, email communications and ticketing strategies.• Managed marketing and press managers, graphic designers, and interns.• Launched political advocacy and community outreach; as well as new re-branding campaign.• Launched Sensory Friendly Performances and arts interactions as a sustainable, state-wide initiative.
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  • Broadway/San Diego - A Nederlander Presentation
    General Manager
    Broadway/San Diego - A Nederlander Presentation Feb 2000 - Sep 2011
    Promoted from Associate General Manager in 2005. Managed San Diego market for the presenting arm of the Nederlander Organization. Presented an annual season of eight to fourteen touring Broadway shows in two venues:• Responsible for negotiating aspects of contracts with Broadway tour booking agents. • Created national tour marketing rider for all Nederlander presenting contracts.• Conducted cost/benefit analysis of multiple market labor contracts. • Direct liaison and negotiator for local labor unions. • Primary liaison with national press and marketing representatives for show by show marketing strategies.• Directed subscription campaigns, public relations campaigns, marketing, website design and development, group sales, social media marketing and promotions, including relevant budgets. • Spearheaded search for regional subscription manager and subsequent creation of regional subscription department. • Directly supervised department heads as well as additional staff and interns.
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  • Old Globe Theatre
    Associate Director Of Marketing
    Old Globe Theatre Jun 1996 - Feb 2000
    Directly responsible for budgeting and executing annual subscription campaign for large, non-profit regional theatre company: • Created and implemented overall subscription marketing strategy.• Directly supervised telemarketing, advertising, brochure design. • Budgeted income goals and expenses. • Supervised management level staff including box office, telemarketing, marketing analyst and graphic designer.
  • Missoula Downtown Association
    Executive Director
    Missoula Downtown Association Jul 1994 - Jun 1996
    Directed all activities of non-profit business membership association, including budgeting, marketing and administration: • Activities included summer-long performing arts and food festival; new image campaign; the formation of a new 501C3; creation of a new city-wide civic service event; and the launch of a multi-million dollar capital campaign. • Acted as liaison to City Council, Mayor, City Planner, Chamber of Commerce and Convention and Visitors Bureau.• Directly responsible to Board of Directors for success of organization. • Restructured Association and budget to allow greater staffing and programming. Increased association membership by 15% within a twenty-four month period.
  • Old Globe Theatre
    Director Of Promotions, Advertising & Group Sales
    Old Globe Theatre Jan 1990 - May 1994
    Budgeted, placed, and supervised design/production of all print and electronic advertising. Directly responsible for all group sales and promotions from initial planning and marketing through direct service to patrons. Supervised and evaluated all box office reports. Directly responsible for marketing all non-subscription productions.
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  • Gaslamp Quarter Theatre
    Director Of Marketing
    Gaslamp Quarter Theatre Sep 1986 - Jan 1990
    Strategized, managed, coordinated and designed all marketing, promotions, and advertising; supervised public relations for LORT B Company. Increased subscriber base by 72% within three seasons.
  • L.A. Public Theatre
    Assistant General Manager
    L.A. Public Theatre Sep 1983 - 1986
    Los Angeles, Ca
    Assisted GM with payroll and Equity contracts. Liaison to production, box office, P.R. & marketing; ran telemarketing campaign. Started in box office as Ass't Ticket Manager. Also served this small L.O.R.T. company as Tech Director for one production.

Diane Willcox Skills

Arts Administration Team Building Budgets Non Profits Theatre Event Planning Leadership Labor Relations Marketing Strategy Operations Management Public Relations Event Management Strategy Marketing Communications Facilities Management Management Media Relations Project Management Advertising Social Media Marketing Entertainment Theatrical Production Social Networking Social Media Public Speaking Publicity Production Managment Strategic Communications Marketing Performing Arts Nonprofits Press Releases Fundraising Direct Marketing Creative Direction Editing Facebook Copywriting Creative Writing Blogging Budgeting

Diane Willcox Education Details

Frequently Asked Questions about Diane Willcox

What company does Diane Willcox work for?

Diane Willcox works for Available To Arts Organization Seeking Experienced Leadership Or Support.

What is Diane Willcox's role at the current company?

Diane Willcox's current role is Creative Collaborations Maven.

What is Diane Willcox's email address?

Diane Willcox's email address is dw****@****ail.com

What is Diane Willcox's direct phone number?

Diane Willcox's direct phone number is +151743*****

What schools did Diane Willcox attend?

Diane Willcox attended Occidental College, Fallbrook Hs.

What are some of Diane Willcox's interests?

Diane Willcox has interest in Skiing, Backpacking, Gardening, Social Media, Tae Kwon Do, Hiking, Beading/jewelry Making, Theatre Production, Bicycling, Cooking And Hanging Out With My Kids.

What skills is Diane Willcox known for?

Diane Willcox has skills like Arts Administration, Team Building, Budgets, Non Profits, Theatre, Event Planning, Leadership, Labor Relations, Marketing Strategy, Operations Management, Public Relations, Event Management.

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