Leader Strategy, Digital Media Gtm India
CurrentArchitecting & Driving Adobe's Digital Media hyper growth strategy for India
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@vmware.com
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Arnab Dey is listed as Leader Strategy, Digital Media GTM India at Adobe, a with 25166 employees, based in Bengaluru, Karnataka, India. AeroLeads shows a work email signal at vmware.com and a matched LinkedIn profile for Arnab Dey.
Arnab Dey previously worked as Director, Strategy & Transformation, APJ Sales at Vmware and Sr. Manager Strategy - APJ Sales at Vmware. Arnab Dey holds Executive Program In High-Impact Sales Strategy from Northwestern University - Kellogg School Of Management.
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With over 17+ years of progressive experience as a strategy leader, Arnab has helped enterprises to answer two critical questions: โช๏ธ ๐๐ก๐๐ญ ๐ข๐ฌ ๐ญ๐ก๐ ๐ซ๐ข๐ ๐ก๐ญ ๐ฌ๐ญ๐ซ๐๐ญ๐๐ ๐ฒ? โช๏ธ ๐๐จ๐ฐ ๐ญ๐จ ๐๐ฑ๐๐๐ฎ๐ญ๐ ๐ข๐ญ ๐๐ฌ ๐จ๐ง๐ ๐ญ๐๐๐ฆ? His experience spans across both Asia Pacific & Japan (APJ/JAPAC) and the high-growth market of India. In these roles, Arnab has spearheaded growth strategies, GTM planning, and transformation initiatives to drive enterprises towards ambitious business objectives.His expertise include : โ๏ธ๐๐๐ฏ๐๐ฅ๐จ๐ฉ๐ข๐ง๐ ๐๐ข๐ง๐ง๐ข๐ง๐ ๐๐ญ๐ซ๐๐ญ๐๐ ๐ข๐๐ฌ Arnab has a proven track record of crafting multi-year strategic plans and translating them into actionable GTM (Go-to-Market) initiatives across Asia Pacific regions (ANZ, India, GCR, SEA & Japan). He also build a post-merger (M&A) GTM model, restructuring GTM teams to execute a densification strategy ๐ ๐๐ฎ๐ข๐ฅ๐๐ข๐ง๐ ๐๐ง๐๐ข๐'๐ฌ ๐๐ฒ๐ฉ๐๐ซ๐ ๐ซ๐จ๐ฐ๐ญ๐ก Leveraging his strong understanding of market dynamics. He led the development and execution of India's hyper-growth strategy - including conducting market analysis, planning investments, developing strategic bets/ initiatives, and implementing right GTM model - Segmentation, coverage & partner to deliver growthโ๏ธ ๐๐ซ๐ข๐ฏ๐ข๐ง๐ ๐๐ซ๐จ๐ฐ๐ญ๐ก ๐๐ฑ๐๐๐ฎ๐ญ๐ข๐จ๐ง He excels at ensuring alignment across executives and GTM functions (Marketing, Presales, Sales, Specialist, Customer Success) for seamless execution. He built and drove impactful programs to accelerate growth, including full-stack evolution, segment growth, POD models, verticalization, customer acquisition, and productivity optimization.๐งฎ ๐๐ซ๐๐ก๐๐ฌ๐ญ๐ซ๐๐ญ๐ข๐ง๐ ๐๐ซ๐๐ง๐ฌ๐๐จ๐ซ๐ฆ๐๐ญ๐ข๐จ๐ง Arnab is adept at driving change across teams through his collaborative approach, building business rhythm for GTM transformation through OKRs, coached FLMs to lead with growth mindset and Empowered sales ops for strategic analytics at speed๐ ๐๐ซ๐ฎ๐ฌ๐ญ๐๐ ๐๐๐ฏ๐ข๐ฌ๐จ๐ซ Arnab's ability to connect the dots in complex business landscapes and influence C-suite executives earned him the reputation of a trusted advisor.
Listed skills include Sdlc, Consulting, Business Analysis, Project Management, and 15 others.
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Bengaluru, Karnataka, India
Architecting & Driving Adobe's Digital Media hyper growth strategy for India
Bengaluru, Karnataka, India
โช๏ธ Strategy Formulation : Work with the APJ leadership team (SVP, 5 GMs, 3 BU VPs & 3 functional VPs) to formulate end-to-end strategic plan (APJ Strategy memo) - long-term vision, growth strategy & initiatives. Define APJ wide OKRs (Objectives & Key Results) to translate geo strategy across business/partner functions and drive organisation wide alignment (1.5k+ employees).โช๏ธ Go-to-Market Planning : long/short growth strategy (TAM/whitespace/account), Segmentation & Coverage transformation from 5 to 3 tier, Productivity optimisation, sales org design to drive densification strategy. M&A integration, SaaS engagement model for one customer experienceโช๏ธ Execution Acceleration : Shape & launch multi-year GTM programs to execute growth strategy and tactical short term programs to drive FY achievement. Partner with cross functional teams (Sales, SE, CX, Prof. Services, marketing, Partners, WW) to align, govern execution through business review & leadership cadences
Bengaluru, Karnataka, India
โช๏ธ Strategy formulationโช๏ธ GTM Planningโช๏ธ Execution acceleration programs
Bangalore
Sr. Consultant in Internal consulting team which provides transformation consulting services to business leaders in VMwareโช๏ธ GO TO MARKET- Evaluated/rebuilt end-to-end GTM for WW networking BU to understand readiness to grow the business through new logo acquisition (Operating model, GTM teams coverage, RTM, risk, alignment between Spl sales, marketing (prod & corp.) & partners etc.). โช๏ธ MARKETING : Co-created incubation products marketing strategy with 10 BUs. (Common framework for product tiering, and investment dollars) to drive ROI and seed future betsโช๏ธ STRATEGIC TRANSFORMATION (internal consulting)- Consulted multiple SVP groups to design their next phase of functional transformation (SWOT, visioning, strategic bets, transformation roadmap, operating model, culture design, Strategy realisation office (SRO)) - Ops, Marketing, Legal, Sales.โช๏ธ SAAS TRANSFORMATION Strategically partnered with various vendors such as BCG/ Deloitte and expanded their initial assessment into a company wide strategic plan to deliver attribute-based pricing and plan to pay transformation (Impact assessment on ops, channel, sellers, renewals, new capability roadmap etc.) โช๏ธ DESIGN & INNOVATION - Built a team of innovation agents by leading them through design sprints to shift from bunch of great ideas to solve business problems, innovatively with tangible impact
Bengaluru Area, India
Design & drive transformation initiatives across global sales & business operation teams spanning across 5 regions & influencing 2000+ employees
Chennai, India
Part of corporate FP&A team driving financial planning & budgeting and monthly BU performance analysis for CFO review
Chennai, India
Internal consultant in CEO office, driving business performance across sales, finance, delivery & opsSTRATEGIC PLANNINGโช๏ธ Assisted CXOs to translate strategic plan to BU/functions goals and ensuring their realization throughout the year.โช๏ธ Led end-to-end budgeting exercises for three consecutive years.GO-TO-MARKETโช๏ธ Implemented GTM strategies to scale process consulting services in existing & new markets leading to 1.5x growth in 2 yrs. โช๏ธ In depth assessment & improvement of testing service bundling across engagement & commercial models driving better revenue realization
Bengaluru Area, India
Part of Integration layer team for tasked to implement Tesco Operating Model across geographies.
Other employees you can reach at adobe.com. View company contacts for 25166 employees →
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Accelerate B2B sales through segmentation, Omnichannel, sales force design, channel strategy
Drive sales growth through - new opportunity, maximising sales efforts, key accounts & performance
Design for Digital success through customer centricity, operational excellence, rapid innovation
Dynamic Work design, Structured approach to problem solving
Quick answers generated from the profile data available on this page.
Arnab Dey works for Adobe.
Arnab Dey is listed as Leader Strategy, Digital Media GTM India at Adobe.
AeroLeads has found 2 work email signals at @vmware.com for Arnab Dey at Adobe.
Arnab Dey is based in Bengaluru, Karnataka, India while working with Adobe.
Arnab Dey has worked for Adobe, Vmware, Cognizant, Maveric Systems Limited, and School Of Inspired Leadership.
Arnab Dey's colleagues at Adobe include Dave Prukop, Abee Vetri, Akut D, Gabriel Pugh, and Annie Wang.
You can use AeroLeads to view verified contact signals for Arnab Dey at Adobe, including work email, phone, and LinkedIn data when available.
Arnab Dey holds Executive Program In High-Impact Sales Strategy from Northwestern University - Kellogg School Of Management.
Arnab Dey is listed with skills including Sdlc, Consulting, Business Analysis, Project Management, Management, Requirements Gathering, Business Process, and Analysis.
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