Darren Fowler

Darren Fowler Email and Phone Number

Group Digital Development Director @ Bauer Radio's Cash for Kids
Belfast, GB
Darren Fowler's Location
Belfast Metropolitan Area, United Kingdom
About Darren Fowler

As a development director with over 10 years’ experience, I specialise in leveraging digital technology to drive strategic transformations in the non-profit sector. My core focus areas are improving operational processes through automation and enhancing user experiences by implementing intuitive digital solutions.In my current role, I lead end-to-end development of technology roadmaps to modernise systems and workflows. This involves conducting stakeholder interviews to identify pain points, mapping out processes to optimise, and designing solutions that leverage automation, AI, cloud computing and other digital capabilities. I have a proven track record of increasing efficiency across functions like donor management, programme delivery, fundraising, finance and more.A key part of my approach is always keeping the end-user experience in mind. I advocate for human-centred design and regularly conduct usability studies to ensure the solutions I implement are easy to use, accessible and aligned with audience needs. This user-focused mindset has helped me boost adoption and satisfaction rates for new tools and platforms.Beyond process improvements, I also bring a strategic lens to technology capacity building for non-profits. I help organisations assess their digital maturity, build technology roadmaps aligned to mission goals, and develop the skills and culture needed to effectively leverage new capabilities.My leadership skills, analytical approach, passion for the charity sector, and expertise in translating technology into real-world impact make me well-suited to drive end-to-end digital transformation for mission-driven organisations.

Darren Fowler's Current Company Details
Bauer Radio's Cash for Kids

Bauer Radio'S Cash For Kids

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Group Digital Development Director
Belfast, GB
Employees:
95
Darren Fowler Work Experience Details
  • Bauer Radio'S Cash For Kids
    Group Digital Development Director
    Bauer Radio'S Cash For Kids
    Belfast, Gb
  • University Of Ulster Students Union
    Member Board Of Trustees
    University Of Ulster Students Union Jun 2021 - Present
    Belfast, Northern Ireland, United Kingdom
    As a Trustee on the UUSU board I play a critical governance role, overseeing the strategy, finances, compliance and performance of this £1.5 million membership organisation. As the custodians of the union, trustees carry the responsibility of ensuring its resources further its aims to represent and support over 25,000 students.Trustees provide high-level guidance and oversight to protect the interests of members. Key duties include: reviewing and inputting on strategic plans, monitoring targets, scrutinising finances, ensuring legal/regulatory compliance, and evaluating organisational effectiveness. Trustees support management, demonstrate ethical leadership, and make informed decisions to enable the organisation to achieve its student-focused vision. They also help maintain an engaged, accountable board culture. Trustees devote their time and commitment to giving back to a cause they are passionate about.
  • Bauer Radio'S Cash For Kids
    Group Digital Development Director
    Bauer Radio'S Cash For Kids Jun 2017 - Present
    United Kingdom
    Overall responsibility for development of digital and mobile fundraising strategies for Cash for Kids UK.The main responsibilities of this role include:The creation of donor facing software solutions which streamline payment journeys, facilitate stewarding and encourage interaction with existing and potential donors.Responsibility for development of a new in-house payment processing, peer to peer & crowd fundraising platform called GivingIsEasy™ from concept in 2015 to date.The design of software solutions to help manage administration and business functions. Streamlining processes, eliminating duplication of effort and providing cloud-based integration to support the national management of the charity.Database management, data cleansing, classification and segmentation.Responsible for compliance with GDPR legislation in relation to all group wide data collection, handling, processing and retention policies.The introduction and management of new communication tools and policies. Streamlining the integration with CRM for direct mail, focusing on new donor cultivation and retention.Liaise with all third party suppliers and cloud based service providers.Design and deliver training on all digital fundraising platforms within the national team, identifying skill gaps and potential opportunities for future development.Research and development of emerging technologies and opportunities.
  • Bauer Radio'S Cash For Kids
    Group Digital Fundraising And Donor Relationship Manager
    Bauer Radio'S Cash For Kids Jun 2014 - Jun 2017
    United Kingdom
    Development of Digital fundraising strategies for the groupSoftware development of new in-house payment processing toolsCommunication strategies and policies focusing on online donor cultivationAcquisition and setup of new donor communication software and database management toolsTraining on all digital fundraising software applications for the group
  • Cash For Kids Northern Ireland
    Regional Charity Manager For Northern Ireland
    Cash For Kids Northern Ireland May 2008 - Jun 2014
    Belfast, United Kingdom
    Strategic management and start-up of a new Northern Ireland children’s charity via the medium of two local radio stations 'Downtown Radio' and 'Cool FM' .• Corporate fundraising, account management and new business development through targeted relationship building.• Effective marketing and management of the company’s public profile in the media.• Recruitment, management and development of the province-wide volunteer network• Management and implementation of creative fundraising initiatives, designed to function in an on-air environment.Targeting and contacting prospective supporters.• Business planning and strategy to ensure a wide verity and even balanced of income streams providing stability and growth of the charity.• Generation of Corporate Partners.• To manage, develop and motivate all donors.• Working with and presenting to staff, customers and key stakeholders at every level. • To monitor, review, evaluate and present potential strategic growth areas to long term partners.• To set up and manage regular giving and payroll giving initiatives.• Set up design and maintain all on-line and social media platforms to promote the work of the charity and recruit new contacts for future campaign delivery.
  • Make-A-Wish International
    Northern Ireland Regional Manager
    Make-A-Wish International May 2005 - Apr 2008
    Strategic management of the Northern Ireland region of the charity fundraising, account management, Networking and Profile buildingEffective marketing and management of the company’s public profile in the mediaRecruitment, management and development of the province-wide volunteer networkManagement and implementation of new creative fundraising initiativesTargeting and contacting prospective supporters, major donors and corporate partners
  • Fpa (Family Planning Association Uk)
    Project Co-Ordinator
    Fpa (Family Planning Association Uk) Jul 2003 - May 2005
    Design and implementation of bespoke training for young people in socially and economically disadvantaged areas of Northern Ireland focusing on personal development and sexual health.Marketing the project and securing new clients.Delivery of training to young people, youth workers and health care professionalsWorking on behalf of the Office of the first minister and deputy first minister delivering consultative feedback in areas of gender equality and diversity.Presenting and speaking to health care professionals at several high profile conferences.
  • University Of Ulster
    Students Union President Belfast Campus
    University Of Ulster Jun 2001 - Jul 2003

Darren Fowler Education Details

Frequently Asked Questions about Darren Fowler

What company does Darren Fowler work for?

Darren Fowler works for Bauer Radio's Cash For Kids

What is Darren Fowler's role at the current company?

Darren Fowler's current role is Group Digital Development Director.

What schools did Darren Fowler attend?

Darren Fowler attended University Of Ulster.

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