David Frangiosa Email and Phone Number
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I think like a marketer. I act like I'm in sales. As a customer centric B2B marketing lead, I have had a successful background initiating and transforming marketing campaigns, from inception to completion, inclusive of audience targeting, campaign project planning, budgeting, and post-campaign reporting to support acquisition and growth. Driven by data based decisions, I have supported the successful navigation of new markets, building collaborations with agencies, clients, and stakeholders to generate further market share, enhance customer experience, and increase revenue, all through a lens of achieving a positive ROMI. No matter the amount of market analysis, size of budget, level of creativity or complexity of channel mix, the outcome of marketing campaigns are positively amplified if you place customer experience at the front and center of your desired outcome. As a generalist marketer, I have the ability to switch gears between strategy and execution having led traditional and digital media, database and website management for QLD's largest event - Ekka.I've been fortunate enough to mix 'real world' experience with contemporary marketing theory and practice during my tenure as a Sessional Academic (Tutor) at Queensland University of Technology in the subjects of Integrated Marketing Communication and Events MarketingReporting to the Marketing Director, I oversaw the direction and strategy of the marketing function for the public sector, including Local and Federal Government, focused primarily on B2B enterprise software marketing to grow annual recurring revenue (ARR) targeting acquisition, growth, retention and Account Based Marketing (ABM) campaigns. Above and beyond my day to day tasks, I was also proud to deliver;- Accumulated $13m in MGO (Marketing Generated Opportunity) in FY21 with 395 MQL’s (Marketing Qualified Leads)- Supported 71% growth in MGO FY20 to FY21, through integrated marketing campaigns and ABM campaigns across all sectors- Spearheaded extensive above-the-line (ABL) campaigns, comprising traditional and digital media, supporting a YoY increase of 80% in web traffic in FY20, promoted overall brand recall of 5 points YoY, 495 goal conversions and 40% increase in ‘would consider’ brand sentiment within public sector
Megaport
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Senior Marketing Manager - ApacMegaport May 2022 - PresentLevel 3, Queensland, AuMegaport makes connectivity easy.Megaport is changing the way people, enterprises, and service providers interconnect globally. Our Software Defined Network (SDN) connects 700+ enabled data centres in 20+ countries across North America, Asia Pacific, and Europe. We enable customers with fast, flexible, secure and on-demand connectivity to leading cloud, network, and managed service providers.
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Community AmbassadorM2 Community Aug 2023 - PresentSan Francisco, UsM2 is the trusted community for forward-thinking, revenue-driven marketers. Learn from the best, meet your peers, and unlock your potential. -
Segment Marketing | Customer & MarketingAustralian Retirement Trust Jan 2022 - Apr 2022Australian Retirement Trust is the super fund formed through the merger of Sunsuper and QSuper. We’re one of Australia’s largest super funds and proud to take care of over $200 billion in retirement savings for more than two million members. -
Marketing PartnerTechnologyone Jul 2016 - Nov 2021Fortitude Valley, Qld, AuDesign, develop and execute the marketing strategy for APAC public sector, across existing and new business. Campaigns are designed to achieve both long and short term objectives including brand recall, perception and short term objectives such as deal velocity, qualified leads and marketing generated opportunity. -
Mentor: Career Mentor ProgramQueensland University Of Technology Mar 2014 - Dec 2016Brisbane, Queensland, AuThe QUT Career Mentor Scheme provides the opportunity for industry professionals to invest in tomorrow's real world professionals. The Scheme is designed to form rewarding partnerships between students and industry. -
Queensland Council MemberAustralian Marketing Institute Sep 2015 - Jul 2016St. Leonards, New South Wales, AuThe Australian Marketing Institute is Australia's largest professional organisation for marketers. It has approximately 7,500 members and is recognised as the representative body for marketers in Australia. There are many associated industry trade bodies representing aspects of the marketing profession. But only the AMI represents the professionals whose careers span the broad array that is marketing.Emerging Marketers Sub-Committee Member. Emerging Marketers is a special interest group initiative designed to cater specifically for the needs of marketing students from tertiary institutions, recent marketing graduates and young marketers with less than five years of experience.The committee provides emerging marketers with opportunities to network and socialise with other marketing students, recent graduates or emerging marketers at dedicated functions. The emerging marketers provide industry and career development events ranging from breakfasts to workshops and evening seminars. -
Marketing And Brand ManagerNant Distilling Company May 2015 - Jun 2016Responsible for the development and execution of marketing and brand campaigns for both industry and consumer facets including;- Premium Whisky sales and activation (B2B and B2C) - CRM and Loyalty activation for Australia's largest whisky club- Restaurant and bar venues throughout the Eastern seaboard and Tasmania- Super-yacht Maxi Ragamuffin (Sydney to Hobart yacht and charter operations) - Tourism activation for the Nant Estate and Distillery -
Marketing, Communications & SponsorshipSuper Retail Group (Bcf, Supercheap Auto, Ray'S Outdoors, Rebel Sport, Amart All Sports) Jul 2011 - May 2015Strathpine , Qld, AuSuper Retail Group Limited comprises seven brands: Supercheap Auto, BCF, Goldcross Cycles, Ray's Outdoors, Rebel Sport and Amart All Sports and FCO. Super Retail Group has grown to become one of Australia and New Zealand's largest retailers with 560+ stores across Australia and New Zealand and annualised sales in excess of $1.8 billion. -
Sessional Academic - Integrated Marketing Communication And Events Marketing TutorQueensland University Of Technology Jan 2009 - Mar 2012Brisbane, Queensland, AuAs an IMC Tutor at QUT, I am able to indulge in contemporary IMC theory and practice and see first hand tomorrow's emerging marketing professionals.
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Queensland Marketing And Communications ManagerVariety The Childrens Charity Aug 2009 - Jul 2011Bunya, Queensland, AuVariety the children's charity Queensland enables David to implement and manage both traditional and modern marketing communication avenues to support Variety Queensland in helping empower special Queensland children to live, laugh and learn. With a balanced mixture of brand perception, brand imaging, digital & traditional media vehicles, CRM and a host of events, Variety Queensland presents the opportunity for a marketing communication strategy encompassing segmentation, positioning and relationship development and management. -
Marketing ExecutiveRna (Ekka) Jan 2007 - Jul 2009Sourcing and servicing sponsors for Queensland’s largest annual event, the Royal Queensland Show (‘Ekka’). This position required excellent communication skills and the ability to draft, tailor and effectively sell a proposal to potential sponsors. Servicing previously attained sponsors with the intent to further build, create longevity and foster mutually beneficial agreements was key in this position. Creating, tailoring and implementing an integrated marketing campaign for the Ekka was a fantastic joy in this position, Advertising & marketing campaigns spanning outdoor, digital, press and TV were executed and managed for the 2007, 2008 and 2009 Ekka. This campaign management manifested itself with the 'That's EkkA' 'My EkkA' and 'Forever Changing' campaigns.
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Marketing & Pr OfficerQut Motorsport Feb 2006 - Jun 2006Recruitment, liaising and servicing of the team’s sponsors. Several PR and communication initiatives such as the ONTRACK newsletter, sponsor sover stories and event preparation were encompassed within this Marketing and PR role.
David Frangiosa Skills
David Frangiosa Education Details
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Marketing Week Mini Mba With Mark RitsonMini Mba: Brand Management -
Forrester ResearchB2B Marketing Essentials
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Marketing Week Mini Mba With Mark RitsonMini Mba: Marketing
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Qut (Queensland University Of Technology)Double Major Marketing
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Qut (Queensland University Of Technology)Specialised Marketing
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Northpoint InstituteBusiness
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Padua College
Frequently Asked Questions about David Frangiosa
What company does David Frangiosa work for?
David Frangiosa works for Megaport
What is David Frangiosa's role at the current company?
David Frangiosa's current role is Senior Marketing Manager | Demand Gen | Strategic Planning | Partner & Customer Marketing | Aligning Sales & Marketing.
What is David Frangiosa's email address?
David Frangiosa's email address is d_****@****ail.com
What is David Frangiosa's direct phone number?
David Frangiosa's direct phone number is +617316*****
What schools did David Frangiosa attend?
David Frangiosa attended Marketing Week Mini Mba With Mark Ritson, Forrester Research, Marketing Week Mini Mba With Mark Ritson, Qut (Queensland University Of Technology), Qut (Queensland University Of Technology), Northpoint Institute, Padua College.
What are some of David Frangiosa's interests?
David Frangiosa has interest in Science And Technology, Children, Arts And Culture, Economic Empowerment.
What skills is David Frangiosa known for?
David Frangiosa has skills like Integrated Marketing, Brand Management, Marketing, Marketing Communications, Digital Media, Advertising, Corporate Communications, Social Media, Sponsorship, Marketing Strategy, Marketing Management, Public Relations.
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